Epics Academy John works as Director of Photography, and is the chief facilitator of the training courses throughout the Epics Academy Ltd. Summary of the Podcast Overcoming camera shyness * John discusses how people often feel self-conscious or nervous when speaking on camera. * This is due to perceptions of how they look and sound compared to how they see themselves. * He provides strategies to help people get comfortable being on camera, such as focusing on the purpose of the content rather than worrying about appearance. Practical tips for on-camera presence * John shares technical tips for improving on-camera presence. * These include * proper lighting * camera positioning, * and using an autocue or teleprompter effectively. * He emphasises the importance of practicing and developing a natural, conversational style when speaking to the camera. Leveraging video for content creation * The group discusses the growing importance of video for content creation and sharing knowledge. * John advises breaking down content into concise, focused segments rather than long, rambling presentations. * He encourages using video as a medium to effectively communicate and teach. Recap and next steps * The hosts wrap up the discussion, thanking John for his insights and providing a link to his training program for those interested in improving their on-camera skills. Clips from the Podcast How You See Yourself https://thenext100days.org/wp-content/uploads/2024/10/John-Keedwell-How-You-See-Yourself.mp4 Paper over the Cracks with Short Cuts https://thenext100days.org/wp-content/uploads/2024/10/John-Keedwell-Fillers.mp4   Testimonial Not quite what John meant about filler roll? https://thenext100days.org/wp-content/uploads/2024/10/John-Keedwell-Testimonial.mp4   The Next 100 Days Podcast Co-Hosts Graham Arrowsmith Graham founded Finely Fettled ten years ago to help business owners and marketers market to affluent and high-net-worth customers.  MicroMailings is his new low risk, done for you marketing solution for companies seeking high net worth leads. He is also founder of MicroYES, a Partner for MeclabsAI, which combines the world's biggest source of 10,000 marketing experiments with AI. Find Graham on LinkedIn. Kevin Appleby Kevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO, which provides both community and CPD-accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com