Digitization is a great way to optimize the business process—but what does it mean for businesses? With companies moving to a greener, more digital workflow, it's essential to understand the benefits of this transition. This episode explains how going digital can help increase efficiency and improve customer service.   Darabase is the AR Outdoor Media Company, a turnkey platform and solution for brands, advertisers, and retailers wanting to run immersive Augmented Reality Outdoor Media layered on the real world. They augment existing outdoor media screens and billboards, deliver permission-based AR campaigns in iconic locations and provide scale geographic coverage through our "Run of World" AR inventory network.  They help retailers use AR to drive footfall and sales and enable property companies to monetize their estate. Know more about Darabase: https://darabase.com/ ================================================================ Subscribe to Zain Jaffer: https://bit.ly/2SWhYW5 Follow the PropTech VC Podcast: Listen on Apple - https://apple.co/2Izoznu Listen on Spotify -  https://spoti.fi/2STWDwq Listen on Google Play - https://bit.ly/2H7s6c0 Follow Zain Jaffer at: Twitter: https://twitter.com/zainjaffer Website: https://zainjaffer.com/ Current Ventures: https://zain-ventures.com/ LinkedIn:  https://www.linkedin.com/in/zainjaffer/ ================================================================ How Technology and Interactive Maps Changed the Real Estate Market  https://youtu.be/wdk4rO541EI How to Leverage Data in Order to Make Managing Real Estate Seamless https://youtu.be/aGwxwSGKR1o Rewards Programs Can Be Used in Real Estate to Reward Renters https://youtu.be/S8JKPrmW9fg ================================================================ About Zain Jaffer: Zain Jaffer is an accomplished executive, investor, and entrepreneur. He started his first company at the age of 14 and later moved to the US as an immigrant to found Vungle, after securing $25M from tech giants including Google & AOL in 2011. Vungle recently sold for $780m.   His achievements have garnered international recognition and acclaim; he is the recipient of prestigious awards such as “Forbes 30 Under 30”, “Inc. Magazine’s 35 Under 35,” and the “SF Business Times Tech & Innovation Award.” He is regularly featured in major business & tech publications such as The Wall Street Journal, VentureBeat, and TechCrunch.