Educate, engage, and empower through marketing
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Description
A primary goal of your strategy should be to educate, engage, and empower your audience through your marketing efforts. Because these three words are so important, I encourage all my clients to use these three words as a filter to run all marketing messages through.
This week's Pursuit of Purpose episode is an encore presentation of episode 44, which ran in May 2020.
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Brand confidence is the result of clarity and consistency.
In episodes 111 and 112, I share the value of being clear and consistent with all aspects of your brand and your business. And the end result of that is brand confidence, the topic of episode 113.
Show notes
Published 08/22/22
Published 08/22/22
If you do a quick search on the power of consistency, you'll find articles about business, habit building, recruitment, personal success, and customer services - just to name a few. I'm going to add marketing and branding to the list.
Clarity paired with consistency are two important elements of...
Published 07/30/22
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