In a world that’s becoming increasingly entangled with data and technology, businesses are losing sight of the fundamentals when it comes to understanding their customer and creating demand.  In this episode of hear from Chris Walker, Founder and CEO of Refine Labs and Host of Revenue Vitals podcast, about the importance of customer-centricity for marketing success.  Key Takeaways:  Explore the core principles of maintaining customer-centricity in your marketing strategies. Reveal the secrets behind crafting engaging content that resonates with your target audience. Build a marketing team to deliver for customers and create demand: Outsourcing versus internal recruitment. Connect with Us:  Instagram: @trusttprocess LinkedIn: www.linkedin.com/company/trust-the-process Website: www.trusttheprocess.com.au