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Middle of Six
The Shortlist
Welcome to The Shortlist! We are exploring all things AEC marketing and answering listener questions to provide best practices and fresh ideas for marketing strategies to help your firm win the shortlist. New episodes drop each Wednesday. Listen as the team from Middle of Six shares their thoughts on proposals, interviews, websites, social media, marketing planning, business development, and countless other tactics that architecture, engineering, and construction firms rely on to grow their businesses and build strong brands.
Listen now
Ratings & Reviews
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4.9 stars from 15 ratings
Leading the way!
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“I love listening to Wendy and her team draw back the curtain and reveal the secrets of the AEC marketing world. They are a genuine and sincere group of some of the hardest working people I know. I feel lucky to be inspired by Wendy everyday.”
Simmons803 via Apple Podcasts ·
United States of America ·
03/11/23
All things AEC Marketing
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“Wendy and her team are top notch - can’t wait to hear what they come up with each week!”
Richard Anthony Allen via Apple Podcasts ·
United States of America ·
09/27/21
So excited for this podcast!
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“I love this! I’m eager to learn and get some insider tips and tricks. Looking forward to more episodes.”
Comeflywme via Apple Podcasts ·
United States of America ·
09/22/21
Recent Episodes
The Progressive Design-Build (PDB) delivery method has been growing in popularity since it was introduced in the 90s. With more public agencies opting for "best value" over "low bid" for certain types of projects, PDB has become a go-to tool for state agencies, hospitals, K-12, and higher...
Published 07/10/24
Published 07/10/24
We can thank Toyota for many innovations including honing LEAN process and establishing the "A3" approach to problem-solving. A3's structured way of presenting information concisely now shows up across all industries -- including AEC. Over the last two decades, the A3 proposal format has grown in...
Published 06/26/24
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