Episodes
Exploring how artificial intelligence can revolutionise research funding mechanisms is crucial for understanding the future of resource allocation and innovation. For entrepreneurs, this podcast episode with Sherry Shannon-Vanstone offers a unique opportunity to understand the intersection of AI and funding, gaining insights into innovative funding strategies and the latest technological advancements. Join host Jane Bayler and host Sherry Shannon-Vanstone and learn how to leverage AI to...
Published 07/30/24
Published 07/30/24
This week’s podcast episode is critical for entrepreneurs navigating the volatile landscape of today's business world. Understanding the systemic vulnerabilities and pitfalls that contribute to failures in governance and economics provides entrepreneurs with crucial insights for fortifying their ventures against similar risks. Join host Jane Bayler and guest Paul Shotton to gain invaluable lessons on resilience and adaptability, equipping entrepreneurs with the tools they need to...
Published 07/23/24
Understanding how to market to cold audiences effectively is crucial for any entrepreneur looking to expand their customer base and drive growth in 2024. This episode offers valuable insights and strategies on how to engage and convert potential customers who are not yet familiar with your brand. By learning these techniques, entrepreneurs can improve their marketing efforts, increase their reach, and ultimately boost their sales and revenue. Join host Jane Bayler and guest Niro...
Published 07/16/24
The evolution of dance and electronic music from its humble vinyl origins to its current virtual landscape is a testament to the genre's enduring influence and innovation. This podcast episode offers a unique opportunity to delve into the rich history and pioneering paths that have shaped the modern soundscape. Whether you're a seasoned enthusiast or a newcomer to the scene, exploring the journey from vinyl records to virtual reality is an enlightening experience. Join host Jane...
Published 07/09/24
In today's competitive business landscape, solopreneurs face the unique challenge of not only managing their operations but also effectively selling their services without the backing of a large sales team. Join us and delve into invaluable techniques designed specifically for solopreneurs, emphasising the cultivation of trust and authenticity in client relationships. By watching this podcast, participants will gain insights into crafting compelling sales strategies that prioritise...
Published 07/02/24
The art of brand storytelling is crucial in today's digital landscape as it holds the key to captivating audiences, building brand loyalty, and driving conversions. In an era where consumers are inundated with content, mastering the art of storytelling can set a brand apart from the noise, forging deep connections with customers on an emotional level. This episode with host Jane Bayler and her guest Rachel Hernandez will delve into the latest innovations in content strategy, offering...
Published 06/25/24
In an era defined by digital noise and constant competition, mastering the art of positioning your business for heightened visibility in the marketplace is paramount. This episode offers a unique opportunity to glean insights from an internationally renowned expert in the fields of publicity, networking, and kindness. Viewers will discover strategic approaches to not only get noticed but to also secure valuable referrals, creating a substantial impact on their business...
Published 06/19/24
Learning how to raise private finance without ever having to solicit funds directly is a crucial skill for anyone involved in property or business ventures. This podcast episode offers a unique opportunity to delve into the strategies employed by an expert in the field, providing invaluable insights into financial independence. Join host Jane Bayler and guest Jay Conner and learn to navigate the intricate world of private funding, unlocking pathways to secure substantial resources...
Published 06/11/24
The latest episode of the Smart Connector podcast examines the proven link between financial literacy and happiness. Financial literacy empowers individuals to make informed decisions about their money, leading to greater financial stability and security. This, in turn, can significantly impact overall well-being and happiness. Join us for valuable insights into the practical aspects of managing finances, enhancing one's ability to navigate economic challenges and make sound financial...
Published 06/04/24
In an age where sustaining and growing family businesses across generations presents unique challenges, this episode will offer actionable insights and proven strategies for success. We'll explore the keys to a successful family business legacy, and how to build a family business that works. Are you a family business owner looking for a smooth generational transition? Or an aspiring entrepreneur seeking to understand the secrets of multi-generational wealth? Host Jane Bayler is...
Published 05/29/24
In a world where trust and thought leadership are paramount, having your own book can be a game-changer. Listen as we explore the incredible potential of publishing your own book as a marketing and thought leadership tool. Find out invaluable insights on why every business person should consider writing their own book. Discover how to break free from the commodity trap and establish yourself as a trusted authority in your field. Tune in and delve into the advantages of...
Published 05/21/24
Crafting a compelling and effective LinkedIn profile is not just an option; it's a necessity for entrepreneurs in 2024. It's about creating a compelling narrative of your skills, experiences, and aspirations, and leveraging the world's largest professional network to achieve your career goals. Whether you're seeking new opportunities, building a professional network, or simply enhancing your online presence, investing in your LinkedIn profile is an investment in your future. Tune...
Published 05/14/24
Tune in to this episode to stay ahead in the rapidly evolving landscape of business using storytelling. In an era dominated by constant digital noise, the ability to disrupt an industry is a game-changer. This episode promises insights into innovative strategies and techniques that go beyond conventional norms, offering attendees a roadmap to carve their niche and stand out in saturated markets. Mastering the art of scroll-stopping stories is imperative for effective communication...
Published 05/07/24
In a world where many see as a strong personal brand the ultimate key to success, we put its value to the test. Contrary to popular belief, a weak personal brand doesn’t necessarily generate business failure. However, your business model is what makes the difference. Join us as we dissect the myths and unveil the truths surrounding personal branding. Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder,...
Published 04/30/24
The right public relations (PR) strategy can significantly elevate an entrepreneur's success by enhancing their visibility and credibility in the market. A well-crafted PR campaign can help communicate the unique value of their business, attract potential investors, and build a strong brand reputation. By effectively telling their story and engaging with the right audiences, entrepreneurs can establish themselves as thought leaders in their industry, which can open doors to new...
Published 04/24/24
Do you dream of turning your passion and expertise into a fulfilling coaching career? Discover a simple yet powerful 3-step process to help you accelerate your coaching journey and achieve the success you deserve. Here you’ll learn: - How To Define Your Passion and Expertise: Identify your unique niche within the coaching realm, and why hyper-niching is key to attracting more ideal clients. - How To Align with Your Purpose: Discover the importance of aligning your coaching niche...
Published 04/16/24
Unlocking PR And Storytelling Success - With Mickie Kennedy In today's competitive business landscape, establishing visibility and credibility is paramount for entrepreneurs seeking success. Whether you're starting your entrepreneurial journey or looking to sharpen your PR prowess, this episode promises indispensable insights to elevate your business in today's dynamic media landscape. Jane sits down with guest Mickie Kennedy, a visionary publicist and CEO who founded eReleases 24...
Published 04/09/24
The biggest risks most independent business owners face come from the choices they make every day. Join Jane as she explores the five common habits that may be hindering your success, and how to replace them with those that will generate profit and growth. Discover actionable solutions to help you build momentum and achieve your goals. By adopting these healthy and positive habits, you can transform yourself into a profit-driven machine, and set yourself up for success. Jane...
Published 04/02/24
Understanding how to eliminate complexity and scale a marketing agency with ease is crucial for entrepreneurs in the digital landscape. This episode of The Smart Connector Podcast offers insights into streamlining operations, optimising resources, and maximising growth potential. By learning effective strategies to simplify processes and scale efficiently, entrepreneurs can save time, resources, and avoid common pitfalls in managing their marketing agencies. Listening to this...
Published 03/26/24
Getting people to buy your services is the goal of all marketing efforts. On social media platforms you’re there with all your rivals, competing for attention from clients that would be perfect for you (and THEM too!). The ever changing algorithms, rather than you, decide how your content will be promoted and who it will be shown to. A conversion process takes your prospects OFF social media and either gets them to book a call or buy something from you, in an environment that is...
Published 03/19/24
Maximising your SEO impact is crucial for entrepreneurs because it delves into the heart of digital visibility and customer reach. By understanding and implementing strategies to enhance site indexability, entrepreneurs can significantly improve their website's presence on search engines. This uptick in visitors not only elevates brand awareness but also provides more opportunities for conversion and sales, essential components for business growth and success. Join host Jane Bayler...
Published 03/12/24
Join us for an inspiring and thought-provoking episode as host Jane Bayler engages in a conversation with guest Ian Hawkins, a passionate advocate for storytelling, change and innovation. Unlocking the power of storytelling is a crucial skill for entrepreneurs aiming to grow their business. It's not just about presenting facts and figures; it’s about crafting a compelling narrative that connects emotionally with your audience. Storytelling can turn a brand into a legacy by building...
Published 03/08/24
In this episode Jane talks about her personal experience of domestic abuse. Why it is more common than people think, and how to get help if you find yourself in a situation where you’re either being abused, or are suffering from the after effects of an abusive relationship. Survivors of domestic abuse often hide away, because they feel marginalised, judged and ashamed. This means their situation is often misunderstood. All around us, every day, there are people going about their daily...
Published 02/27/24
Unlock the secrets of resilience that will empower your journey through life's ups and downs, as host Jane Bayler and executive leadership coach, Julian Roberts, unite to share transformative insights. Together, Jane and Julian peel back the layers of what it means to build and maintain resilience, emphasizing the importance of the company you keep, and how a supportive circle of influence can lift us to new heights. Julian is an executive leadership coach with a background in...
Published 02/20/24