Is imposter syndrome holding you back? On today’s episode I am diving into this. Imposter syndrome is a persistent feeling of being a fraud or underserving of success. Although social media is a powerful tool, it can create feelings of imposter syndrome. We’re constantly bombarded with small clips of other people’s lives, which often causes us to compare ourselves with others. It’s important to remember that you are only seeing a small curated version of other people’s lives, not the full...

Do hashtags really work? Yes! In today’s episode, I am sharing the importance of using hashtags on Instagram for growth. I share my personal journey with hashtags and how niched ones helped me reach my target audience.  On my own journey, I discovered that hashtags with fewer than 850,000 uses but more than 10,000 were the sweet spot for visibility. This was a game-changer for me, and I want to emphasize the importance of researching and tracking the performance of your hashtags regularly....

Welcome back to another episode of the Sufficiently Social Podcast! Today we are talking all about going live! I am sharing my four step process for going live.  Going live on social media requires careful planning. It’s not just about hitting the “live” button but it’s about creating a meaningful and engaging experience for your audience. Get the right equipment. A phone is usually sufficient, but remember to put it on “do not disturb” mode to avoid interruptions during the live. Think...

Have you ever wondered what tools you should be using for social media? On today’s episode I am sharing my top 4 tools that I recommend for social media. These have been game-changers for me with my content creation. First on my list is Canva! I love Canva for it’s user-friendly interface and amazing design and templates. While Canva does have a free version, I find the paid version to be worth the cost. If you are part of the Sufficiently Social Society, then you have access to my Canva...

Should you start a Facebook group? Is it the next right place for you to be? I am sharing all about Facebook groups on today’s episode! I share the potential of Facebook groups for brands, businesses, and content creators. Over the past few years, Facebook has been focusing on building communities. This is why you are seeing more Facebook groups showing up in your feed more than posts from people that you follow. Facebook groups allow for deeper conversations and engagement with your...

In this episode, I want to talk with you about something that’s important — decluttering your social media. I've personally experienced the overwhelming feeling of having a pile of videos in my drafts folder, and I can't stress enough the importance of having a clear plan and focus when using social media. It allows you to enjoy the experience of social media and create content authentically. I’m sharing my 3 top tips on decluttering your social media. 1. Unfollow Accounts That No Longer...

The holidays are coming up and there is no reason to be stressed when it comes to your content during this holiday season! I am sharing tips with you today on planning, scheduling content in advance, and using automation tools. In the hustle and bustle of the holiday season, it’s easy to feel overwhelmed. That’s why planning is crucial! By scheduling content in advance, you will have posts going out without feeling stressed. I recommend using a scheduling tool like Publer.  Be sure you are...

If you are trying to figure out ways to capture content for social media, tune in to today’s episode. I’m sharing valuable tips on capturing MORE content for your brand or business.  Make sure that when you are recording content, that you have an up-to-date smartphone with sufficient storage capacity. You want to make sure that you have enough storage on your phone when you go to record. The last thing you want is to have a great opportunity for a video and then you can’t record because you...

Today I’m discussing a topic that is crucial for anyone building an online business or brand — the importance of trust and credibility. When thinking about building your brand I want you to remember that the key to standing out in the online space is authenticity. I cannot stress enough the importance of showing up as your true self and letting your unique identity shine to really engage with your audience. Your social media profiles and branding play a significant role in building trust....

Does social media sometimes leave you feeling stressed? Today’s episode is for you! I’m discussing ways to manage stress from social media and my three tips to step away from the burnout that can happen from social media! My first tip I have for you is to step away from burnout culture. It’s so easy to get caught up in the constant online presence which can lead to burnout fast. The pressure that we have as business owners to constantly show up online can be overwhelming and may make you feel...

Are you using lead magnets in your business? Today, I want to talk about something that’s essential for anyone looking to grow their brand or business -- creating a lead magnet. So, what exactly is a lead magnet? It’s a marketing tool that offers valuable content or services to potential clients in exchange for their contact information. The main goal of a lead magnet is to encourage your target audience to engage with your brand and enter your sales funnel. This ultimately leads them back to...

Welcome back to another episode of the Sufficiently Social Podcast! Today, I want to talk about how to find your niche. It’s so important to choose a niche that aligns with your own interests and values, because this will help you create content that you are truly passionate about. Think about it this way: If you were given 30 minutes to talk about anything without preparation, what would you choose? This is likely something you're passionate about and already knowledgeable in. It could be...

If you are feeling like things are constantly changing on Instagram, you aren’t alone! In two part series, I am sharing with you the new rules to grow on Instagram. I grew my Instagram account to over 50,000 and I want you to have confidence when you are marketing on Instagram so I am sharing my tips with you today! I stress the importance of using hashtags, branding, and the content you are sharing today. Tune in to hear more! Let me know if you found this episode helpful on Instagram: ...

Welcome to the first episode of the Sufficiently Social Podcast! I am so glad you are here. I’m sharing with you a little more about what this podcast is going to be about. I also share why I chose the name “Sufficiently Social” and why it’s important to me. I share more about my personal journey that has influenced my passion for this podcast and my business. If you are worried about navigating the ever-changing digital world and thriving online, then this is for you. This podcast is going...

This is part 2 of the new rules to grow on Instagram series! If you haven't had a chance to check out part 1, go back and take a listen and then come dive into today's episode. Instagram doesn't have to feel challenging. I want to help you feel confident when you use the platform! In today's episode, I am sharing more with you about reels, carousel posts, and going live on your Instagram! Tune in! Let me know if you found this episode helpful on Instagram:  @iamalicianoelle. Chat with you...

There has got to be a space where you can discuss all things digital marketing, from your social media to email marketing, to building out lead magnets and funnels... Well, you've landed on it! This is the Sufficiently Social Podcast. I'm so excited you are here and can't wait for you to hear the upcoming episodes. We will dive deep into topics and you will hear from me and guest experts on many different topics such as building your personal brand, the power of storytelling, content...