The Undiscovered Metric S2 - Ep 4 - Identifying marketing campaign performance with LinkedIn
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Description
In this episode of The Undiscovered Metric, we speak with Emily Gustin, Senior Associate for Business Development at LinkedIn, to find out the latest on what marketers are looking at when trying to identify and judge their campaign performance, including with LinkedIn’s new Revenue Attribution Report. Emily has led LinkedIn’s marketing measurement and attribution partnerships in her current role for two years and has been with the company for almost six. Hosted on Acast. See acast.com/privacy for more information.
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