Perry Marshall is a renowned business strategist and author, recognized for his expertise in the fields of online marketing, Google AdWords, and sales strategies. His works include best-selling books for entrepreneurs and marketing professionals.  With a career spanning over two decades, Perry has established himself as a thought leader, constantly pushing the boundaries of digital marketing and sales psychology. In this episode… Are you prepared to adapt to the rapid changes demanded by today's business world? Do conventional methods suffice in times of upheaval? As companies face the effects of the COVID-19 pandemic, there is a need for offensive strategy instead of passively reacting. So how can you navigate these challenges with agility and resilience? Perry Marshall, a strategist for online marketing, expounds on the necessity of flexibility. Entrepreneurs must be able to adapt at a moment's notice. The importance of building trust and exceeding expectations, combined with swift evolution, can serve as the foundation for a thriving business.  In this episode of the Timeless Marketing Podcast, Brian Kurtz sits down with Perry Marshall, as they dive into lessons for traversing market conditions and finding strategic business opportunities. Perry highlights the continuum between transactional JV)deals and integrated partnerships as well as advice on tailoring business models.