Every weekday, Tod Maffin brings you a fast-paced 8-minute rundown of what you missed in the world of digital marketing and social media. Thousands of senior marketers listen each day. And check out our daily newsletter at todayindigital.com/newsletter
Instagram adds a feature exactly nobody asked for.... Your product catalog might start showing up in Facebook's classified ads... Pinterest identifies five new consumer personas for the post-pandemic generation... and YouTube makes it easier to create video ads.
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Today — a special episode detailing the YouTube content discovery and search algorithm. This came from YouTube's excellent "Creator Insider" channel.
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Why Google sometimes ranks plagiarized content higher... TikTok's new feature sounds familiar... L'Oreal's plans for influencer marketing... Shopify gives you more control over your store, as long as you don't mess it up, and creating Google Ads for clients and colleagues should get a lot simpler...