Episodes
It's crisis management time for Drake. He's in rare territory right now as his reputation has taken a hit. What should his next moves be? What's realistic and what's not? How did we get to this point in the first place? I'm joined by journalist and author, Sowmya Krishnamurthy. We break down Drake's career and what's ahead for Aubrey Graham. Enjoy! Thank you to our sponsors: Songtrust - Start your music publishing journey today Chartmetric - Providing our Stat of the Week! Check out Sowmya's...
Published 09/16/24
Published 09/16/24
A few big updates on our Trapital Summit in LA on October 3! Tickets are available here. Use promo code RUNCIE for a discount. You'll hear from  Issa Rae, (writer, producer, actress), Denis Ladegaillerie, (Founder and CEO, Believe), Kakul Srivastava (CEO, Splice), Tunji Balogun (Chairman and CEO, Def Jam), Sherrese Clarke Soares (Founder and CEO, HarbourView Equity Partners), Eliah Seton (CEO, SoundCloud), and Troy Carter (Co-Founder and CEO, Venice Music), Larry Jackson, (Co-Founder and CEO,...
Published 09/09/24
Were you "silent" or "silenced"? We explore Oprah career, from her rise in broadcast, impactful television show, lucrative syndication deals, and how it helped her become a billionaire. We breakdown each of her business ventures, including her book club, magazine, OWN, and various partnerships with Weight Watchers and Apple TV+. I'm joined by Zack O'Malley Greenburg, Listen wherever you get podcasts! Episode sponsors: -State Farm - the coverage for your small business needs:...
Published 09/03/24
Whenever Will Page joins the show, we always go deep in a number of big topics: has music reached "peak oil"?the case for completion in royalty fairnessgrowing impact of glocalization (winners and loser)Carole King and breadth, not depth, or catalogs Will is the author of Pivot, the former chief economist at Spotify, and a consultant for several companies in music. Hope you enjoy! Episode sponsors: -State Farm - the coverage for your small business needs:...
Published 08/26/24
Let's take a trip inside Sphere in Las Vegas. This is a story about James Dolan's wild idea coming to life. We discuss U2's expensive yet lucrative residency, the 'Postcard from Earth' that prints money, and the endless advertising opportunities, and more. We break down the business, strategy, and challenges for the entertainment venue. I'm joined by Tati Cirisano from MIDiA Research to break it all down. Listen wherever you get podcasts! Episode sponsors: -Downtown Artist & Label...
Published 08/19/24
In May, the U.S. Justice Department sued Live Nation - Ticketmaster for "monopolizing markets across the live concert industry," and called for the two companies to be broken up. But the DOJ's lawsuit may be focused on the wrong solution to the problem it wants to solve. In this episode, NYU Steinhardt professor Larry Miller and I break down the case, our issues with the lawsuit, and the best way to improve the concert business for consumers. Learn more about the Trapital Summit here. Join...
Published 08/12/24
StubHub has IPO plans this year, so it was the perfect time to breakdown the complicated, controversial, and crazy story of this ticket resale marketplace. We discuss its 25-year history, M&A, impact on the live concert business, and ways to improve the secondary ticketing experience for fans. I'm joined by Tati Cirisano from MIDiA Research. Hope you enjoy! Learn more about the Trapital Summit here. Join us Oct 3 in LA! This episode is presented by State Farm, the home for your small...
Published 08/05/24
There are very few people in entertainment who move quite like 50 Cent. He's a true One of One, and the focus for today's episode. We break down his origins in music. From Jam Master Jay to Trackmasters, from "How to Rob" to his mixtape run, the highs of Get Rich or Die Tryin', the brand deals, influence, drama, and where he is today. The man turned trolling into a full time profession. I'm joined by Zack O'Malley Greenburg, friend of the pod, who interviewed 50 during his time at Forbes....
Published 07/29/24
A handful of artists are having their moment. Sabrina Carpenter, Chappell Roan, Coco Jones, Victoria Monet, the list goes on. Will these artists be as big as Beyonce? Who knows, but they broke through an industry that becomes harder and harder to break through. But how does this change the strategy for the major labels? How are the companies outside of the label system handlling things differently. What do the economics of a true non-superstar model look like? To break it all down, I'm joined...
Published 07/08/24
We're introducing a new series in Trapital called One of Ones! We'll break down some of the most important moguls and executives in music, media, and entertainment. Our first one is on Quincy Jones. We discuss how his upbringing shapes his strategy in business, his leadership style compared to Motown founder Berry Gordy, Michael Jackson, two truths and a lie, and more. This episode is presented by State Farm, the home for your small business needs. Like a good neighbor, State Farm is...
Published 06/28/24
We've all seen the headlines: another well-known artist struggles to sell tickets to their arena shows. But there are plenty of artists selling out those same venues. So what's really going on? I'm joined by CAA agent Akin Aliu to break it all down. We discuss the post-pandemic touring landscape and the role of each stakeholder: artists, managers, agents, promoters, venues, and more. They each have different incentives that shape the economics, and the product that hits the streets. This...
Published 06/21/24
Depending on who you ask, it's either the best or worst time to be an artist. There's plenty of evidence on both sides. Today, we're breaking down all of that and more. I'm joined by beatBread's Peter Sinclair. We covered it all: why it's the best time to be an artistbut why it's harder to be an omnipresent superstarthe role and perception of Spotify, YouTube, and DSPsmaking it in music today vs. the CD erathe impact of a great producer and a guest versewhy it's harder than ever to be the...
Published 06/14/24
Let's dive deep into the world of A24, the film studio known for its distinctive approach to storytelling. We explore A24’s journey from a savvy film distributor to a powerhouse production studio with hits like "Moonlight" and "Everything, Everywhere, All at Once." But A24 faces some headwinds: big investments with higher expectations, a string of underperforming releases, and pressure to expand to bigger budget IP. How can the brand known for its mystique be able to maintain its unique...
Published 06/07/24
The biggest stars in the world, like Taylor Swift, Kendrick Lamar, and Drake, have all the leverage to go independent, but they continue to work with the major labels. A big reason why is that they sign licensing deals. These deals have shifted over time, and become much more artists friendly, especially for the superstars in the streaming era. We break down the different types of deals, how they’ve shifted over time, and unique case studies like Brent Faiyaz, Kanye West, and more. I’m joined...
Published 05/31/24
The market is booming for generative music. Suno raised $125M and Udio has raised over $10M. The tools are impressive, but they raise some important questions: What data are these products trained on?Are startups in music incentivized to ask for permission?Is this what 'IG for music' looks like?Are these products or features? I'm joined by Tati Cirisano from MIDiA Research. Hope you enjoy listening. Make sure you listen to our Chartmetric stat of the episode!
Published 05/24/24
NPR Tiny Desk is 15 years old and arguably stronger than ever. It helped Usher perform at the Super Bowl. It helped Tank and the Bangas break through to a Grammy nomination. And it elevated the perception of artists like T-Pain and Mac Miller. But how does Tiny Desk maintain its influence? Any company can host a stripped-down acoustic series for artists to perform in their office. But even if they did, it wouldn't hit the same. In this episode, we break down the dynamics that make Tiny Desk...
Published 05/17/24
The list of brands that Penske Media Corporation owns or has invested in is long: Billboard, Variety, The Hollywood Reporter, Rolling Stone, Music Business Worldwide, Deadline, and dozens more. What's Penske's long game? Are these companies better off? Where would these companies be without Penske? Which companies are most likely next? To break it all down, I'm joined by Bill Werde, former Billboard editorial director, author of Full Rate No Cap, and the Director of Bandier Program of...
Published 05/10/24
While Drake and Kendrick Lamar trade diss tracks back and forth, we decided to dig into the engine that makes it all possible. How has rap beef evolved in the streaming era and social media? Do the stakes still matter? Who makes money from these beef? How does this impact hip-hop's "decline"? I'm joined by BrandMan Sean, our friend of the pod who had a lot to say about this. Listen here or wherever you get podcasts! Make sure you listen to our Chartmetric stat of the week.
Published 05/03/24
Private equity firm KKR has been fascinating to watch in the music rights landscape. Just when you thought they were out, they get pulled back in! In this episode, we break down the past few years of KKR's deals with Chord Music, Kobalt, HarbourView Equity Partners. Why did they sell Chord Music? Why did they partner with HarbourView? What does it say about the broader music rights investing landscape. Listen to me and Anna Nicolaou from the Financial Times break it all down. 00:00 KKR's...
Published 04/26/24
On April 11, Taylor Swift’s songs reappeared on TikTok despite the platform's ongoing dispute with her record label, Universal Music Group. This move was made in advance of the release of Taylor’s 11th studio album, The Tortured Poets Department. On this episode of Trapital, Tatiana Cirisano and I discuss why Swift and UMG don’t see eye-to-eye, competing incentives, who’s in charge at UMG, and more. 00:00 Why we’re not surprised Taylor Swift made this move 07:52 Why Swift and UMG have...
Published 04/19/24
We've had plenty of conversations on Trapital about Diddy's business success, so we have to keep that same energy when outlook changes. On this episode, Zack O'Malley Greenburg and I talk about our initial reactions to the allegations surrounding Sean Combs, and we talk about the present state and future of the biggest businesses in his portfolio. Make sure you listen for our Chartmetric stat of the episode
Published 04/12/24
Despite the all-time record highs for the live music industry, music festivals haven't quite had the same post-pandemic recovery. Several well-known festivals have closed up shop, and others have had slower than usual demand (even Coachella!) To break it all down, I'm joined by Tati Cirisano from MIDiA Research. Hope you enjoy! Make sure you check out our Chartmetric stat of the episode!
Published 04/05/24
Back in the day, each record label had a distinct consumer identity. In the 90s, you knew what to expect from an Interscope album. Def Jam, Jive, Uptown, Cash Money. They all had their own vibe, their own identity, their own brand. So... what the hell happened? In the episode, we talk about how music's landscape shifted, and took the consumer brands with it. Strong brands still exist today among today's music companies, but they operate more like B2B brands than B2C brands. I'm joined by...
Published 03/29/24
It's time to dig into the mailbag again. I asked Trapital listeners to send me their most burning questions about the music industry. But this time we’re doing things a bit differently: you’ll be hearing the questions directly from our listeners. We dug into the TikTok vs. UMGc dispute, children’s entertainment media, and the Beyoncé - Verizon relationship leading to album ‘Act II: Cowboy Carter.” 00:00 UMG vs TikTok 15:17 Kids’ music 19:55 Beyoncé, Verizon, and Cowboy Carter Make sure you...
Published 03/22/24