The Business Behind The Grammys
Listen now
Description
This episode is about music's biggest night. But we’re not interested in who should win. This is about the business behind the show and everything surrounding it. We break down how the show makes money for CBS and the Recording Academy despite the viewership decline, the massive For Your Consideration business, the campaigning required to win an award, and major controversies over the years. I'm joined by Zack O'Malley Greenburg, friend of the pod, who covered The Grammys several times while at Forbes. This episode is brought to you by DICE. Want to learn more about how you and your artists can reach a packed room of your superfans? Learn more at dice.fm/partners Make sure you listen in for our new Chartmetric stat of the week! 00:31 Why The Grammys were started 08:04 The Grammys cultural impact over time. 16:50 How The Grammy elevated the perception of musicians 32:03 How The Recording Academy Works 52:15 Changes we would make to The Grammys Enjoy this podcast? Rate and review the podcast here! ratethispodcast.com/trapital Trapital is home for the business of music, media and culture. Learn more by reading Trapital’s free memo.
More Episodes
Here's my fireside chat with the Founder and CEO of HarbourView Equity Partners, Sherrese Clarke Soares, live from the Trapital Summit. We talked about the future of music rights, future-proofing assets, media companies, sports, and more. We'll be sharing more of our conversations from the summit...
Published 11/08/24
Published 11/08/24
Big news! The Recordings Academy announced that in 2027, the show will move to Disney and be broadcasted on ABC, Disney+, and Hulu in a new deal worth over $500 million. This is a huge loss for CBS, the home to music's biggest night since the early 1970s. In this episode we break down the reasons...
Published 11/01/24