How to Market Clinical Trials to the Right Participants with Colin Sholes
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Description
In this episode, Maya meets Colin Sholes. Colin is the founder of Cure Clinical Inc., a US-based software company building a comprehensive database for clinical research performance analysis. Maya and discuss the following topics: (4:29) Why is a direct-to-consumer business similar to patient recruitment (8:06) How to balance the pitch to patients with the site demands (11:23) How to achieve consistency in patient recruitment ads (14:40) Are sponsors and CROs reacting to clinical sites direct feedback (16:58) How does Cure Clinical make trials more scalable (20:50) Do sites need better statistics or better tools (24:00) The #1 solution to make trials more patient-friendly Tune in today for a thrilling journey into the world of clinical trials – expand your knowledge!  Maya Zlatanova, CEO of Trialhub Colin Sholes, Founder of Cure Clinical See More: TrialHub Cure Clinical
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