A lot of my clients seem to dread writing blog posts. I also asked y'all in a survey last week and not a single person said they preferred to write a blog post over recording a video. The biggest reason?  They try to just sit down and force the issue all at once. Instead, what I advise that solopreneurs and small business marketers do is to break down content creation (blogs and video) into smaller sub-tasks so that it's not so overwhelming. That's where my "4 P's of Content Creation" come in - PLAN, PRODUCE, PUBLISH, + PROMOTE.  By breaking down blog posts, videos, and any other type of marketing content into these four parts, you can use your time and your creativity effectively. ============== Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers.MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all.Luckily, there's a cure - my Marketing CLARITY Coaching program! Learn more at https://getmarketingclarity.com/