Host Dolores Semeraro discusses what are the costs and impact of sustainable travel choices today for both travellers and tourism industry operators today. Welcome to Episode 56 of Truth Behind Travel Podcast! On this episode: - Sustainability Overwhelm - Powering up Sustainability choices of our desired customers - Who spends more on Sustainable Holidays - How Personality-based strategies are the key to a successful marriage between sustainable travellers and the tourism industry today.  Last but not least, today I am gifting you – listeners of the podcast – a very special opportunity to join me at the Tourism Innovation Summit in Sevilla, Spain this coming November where I will be opening the hospitality forum with a keynote dedicated to sustainability and hospitality today. TIS 2022 - Sevilla, Spain 2-4 November 2022 Dolores Semeraro Keynote Speaker RETRIEVE YOUR CODE TO GET UNLIMITED 50% DISCOUNT ON SILVER PASS OR GOLD PASS: CXWY8 - get your pass here Season 3 Episode 56 SUBSCRIBE TO THE SHOW Rate and Review Truth Behind Travel Podcast on Apple Podcast About Dolores Semeraro Hello! I am a Hospitality and Tourism Communication Expert and Speaker with 15 years of industry experience. For the past 20 months, I have helped tourism organizations and travel professionals restore travel confidence and restart their tourism businesses. I focus on tourism marketing strategies, hospitality digital marketing and communication, and tourism innovation in every keynote, training, or coaching session I deliver across the industry. You can learn more about me by listening to my travel recovery podcast called ‘Truth Behind Travel’ where I interview tourism industry leaders and travel experts on the core topic of the Future of Travel Thank you for joining me today on Truth Behind Travel Podcast, did you enjoy today’s episode? Every conversation brings tips, values, and strategies to help you start your travel recovery journey. If you enjoyed today’s episode, please leave me a review on Apple podcast –or connect with me on Instagram or Facebook, and let me know what your thoughts are.  BOOK YOU FREE ASSESSMENT! Did you listen to this episode? If you did and you are looking for the link, here you are. CLICK HERE to book your free marketing strategy assessment with Dolores Semeraro. You are not sure where to pick up? Do you have a marketing strategy that used to work before but is not giving you the results you hoped for? - Get Clarity on What's Missing - Receive a full Assessment on your Unique Selling Point - are you really nailing them? - Understand who your true customer is today CLICK HERE to book your free marketing strategy assessment with Dolores Semeraro