Chairman of the Board of Lapland Vuollerim tourism company Evalena Skalstad shares how Lapland Vuollerim circular economy principles and smart villages are proving to be a successful way to restart tourism. About Lapland Vuollerim: The village Company Lapland Vuollerim has about 800 inhabitants, 60 companies, 30 non-profit associations, and 7 crowd-based businesses for the common good in Vuollerim.  The village of Vuollerim is a picturesque village set amidst vast forests, rivers, and lakes in the sparsely populated Arctic region of Lapland, Sweden. Their vision is to contribute to making Vuollerim one of Northern Europe’s most interesting areas, reinvesting 100 % of their profits into further growth of the company and into the local economy.  Evalena Skalstad is the Chairman of the Board of Lapland Vuollerim with 30 years of experience in sustainable strategies & sustainable business models. She has been a speaker at SOCAP 2010, SOCAP Europe 2011, SOCAP Future 2012, Crowdsourcing Week 2015-2018, and other national and international events. Your Host: Dolores Semeraro Hospitality Virtual Keynote Speaker Dolores Semeraro is a Travel Recovery Strategist with more than 15 years of experience in hospitality, marketing, and trading. She is passionate about helping her clients develop the leadership strategies they need to restore travel confidence and win their customers back. Dolores’ high-energy virtual keynote presentations are thought-provoking and open the audience’s perception of what really matters to today’s travel consumers. www.doloressemeraro.com DOWNLOAD MY TRAVEL RECOVERY IN FOUR-STEP VIDEO TRAINING For those of you working in hospitality and travel, putting your brand message across and ensure is heard and felt by the travelers of today, is not that easy anymore. And you know why? Travelers’ choices and priorities have changed. So if you are wondering why your content online is losing momentum and you see your loyal customers no longer engaging with your brand but buying from the completion instead, I want to share with you the 6 reasons why your message is failing and how you can avoid it. It's all in the Travel Recovery Four-Step Video Training I designed for those like you struggling to re-connect with their travel audience. It’s 4 videos, 4 modules, it’s all in there and it’s free. Get your free video training here Season 1 - Episode 30 SUBSCRIBE TO THE SHOW! Catch up on the latest episode on www.doloressemeraro.com/podcast RATE AND REVIEW THE SHOW ON Apple Podcast