Reviews
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“Unseen Unknown is a masterclass in brand strategy. Every single episode provides sharp insights and well-thought out arguments (with killer examples!!) and is delivered by top-notch industry professionals! The best podcast for anyone working in branding, marketing, or advertising!!”
AlisaMP01 via Apple Podcasts ·
Philippines ·
10/23/23
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“Been binge-listening to Unseen Unknown lately. It’s truly a goldmine of insights. Whether you're a business owner, an expert, or just someone navigating daily life, there's always something valuable to pick up. 10/10 recommend.”Read full review »
Mark Paul Richardson via Apple Podcasts ·
Philippines ·
10/10/23
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“Not very many people think and talk like Jasmine and Jean-Louis. It’s the stuff of the European dinner parties free-style philosophizing. They’re amazing at covering those “signals” that you feel in your gut and in your head but haven’t heard anyone verbalize effectively yet. It’s intuition...”Read full review »
Fakecrow via Apple Podcasts ·
United States of America ·
10/03/22
“As a marketing professional with a curious mind, I consider Unseen Unknown the best resource to go to for high quality content not only on the subject of branding but of culture more at large.
I only wish there was more!”
beatrice.it via Apple Podcasts ·
Great Britain ·
12/15/21
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“As someone who has to stay on top of social, psychology, & cultural trends, this IS my podcast. Yall got it all here!”
Sspiccia via Apple Podcasts ·
United States of America ·
06/24/21
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“I”m absolutely addicted to this podcast! It’s a fascinating look at culture through the lens of brands. Jasmine, Jean-Louis, and their guests break it down with insight and intellect. Highly recommend!”
Con_Todo via Apple Podcasts ·
United States of America ·
05/16/21
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“This podcast is consistently out ahead and provides the audience thoughtful insight for what’s coming next. Love it!”
Jason Kent Crowell via Apple Podcasts ·
United States of America ·
04/30/21
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“Essentially a masterclass in how culture and branding go hand in hand.”
MLJR! via Apple Podcasts ·
United States of America ·
04/29/21
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“Jasmine and the guests really do a great job at diving into and exploring culture, before bringing it back to what that means for brands. This is not an easy task and it would be easy to get lost on tangents but each episode retains its focus really well.
They have really smart interesting...”Read full review »
Tcmspark via Apple Podcasts ·
Australia ·
05/13/20
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“I recommend this podcast to anyone who runs a company (B2B or B2C), works in marketing, or is curious about human nature. Congrats to the team !”
laseratl via Apple Podcasts ·
France ·
04/11/20
“Jasmine and Jean-Louis not only share honest and thoughtful commentary on the world of brands big and small, they go into deeper introspection about purpose, meaning, identity and how we live.
Their conversations and interviews with genuinely fascinating people help draw out ideas, inspirations...”Read full review »
1stTimeReviewer! via Apple Podcasts ·
United States of America ·
04/09/20
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“... then this the next step to take in discovering the thought processes behind the world’s most successful brands. Lots of actionable insights on why we humans see the world (and its brands) as we do, together with the frameworks to craft your own cut-through messaging. Looking forward to the...”Read full review »
60secondchef via Apple Podcasts ·
United States of America ·
03/11/20
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“Jasmine and Jean Louis dive deep into brand strategy and trends with wide ranging context that is often missing from these discussions. Their conversations are insightful, thought provoking, and dense with both knowledge and wisdom. Thank you for helping us train the muscle to see like you do!”
Crisp.V via Apple Podcasts ·
Canada ·
03/11/20
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“.. as with Jasmine and JL your senses are in good hands, and in for a treat. No preparation required, as the authors and their guests will bring you along for an exciting lineup of topics that transcend marketing and branding to explore issues at large - in bite-size chunks.
But don’t sit back...”Read full review »
Clamor4attention via Apple Podcasts ·
United States of America ·
01/16/20
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“I’ve had the pleasure of working with Jasmine and Jean-Louis on multiple occasions and their works is brilliant. Love that I can continue to benefit from their insights through this facinating podcast. Great stuff!”
Webq99 via Apple Podcasts ·
United States of America ·
01/10/20
“Jasmine and Jean Louis do a masterful job of making complex and thought provoking conversations approachable. They talk about relevant and current issues, which is refreshing. They make their conversation dynamic by bringing in experts, which makes it authentic! It’s a great listen ♥️”
Rocky87543 via Apple Podcasts ·
United States of America ·
01/06/20
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“Love the podcast! Jasmine comes up with very deep insights and opens news avenues of thought. Great food for thought for anyone curious about brands and culture. Highly recommended!”
truenorthkhan via Apple Podcasts ·
United States of America ·
01/05/20
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“I've been following her pieces for a while and I couldn't be more excited that she is now doing this too. she manages to steer the conversaztions in such insightful ways!”Read full review »
elisir_8 via Apple Podcasts ·
United States of America ·
01/03/20
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“Getting to listen to Jasmin and Jean-Louis run down those hard-to-notice aspects of society”
yoad-wescover via Apple Podcasts ·
Israel ·
12/26/19
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“I’ve been following the hosts through Medium for a few years now and absolutely love their work. It’s even better in podcast form. Jasmine and Jean-Louis are truly pioneers in this industry. As an entrepreneur, I’ve learned so much from these two. Can’t recommend this podcast enough!!”
HermanScheer via Apple Podcasts ·
United States of America ·
12/20/19
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“Such a huge fan of Jasmine and love the nuanced and deep conversations she has with her guests!”
MollyMatt via Apple Podcasts ·
United States of America ·
12/19/19
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“Really happy I found this podcast. Lots of nifty insights about marketing. Jasmine is doing a wonderful job, keep it up!”
Jenna Morrisi via Apple Podcasts ·
United States of America ·
12/19/19
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“Jasmine and Jean-Louis are masterful at picking out the story arcs that define a space and using them to craft a point of view about the future. They opened my eyes to the power of brand done right, cannot recommend their work enough!”
teasherm via Apple Podcasts ·
United States of America ·
12/19/19
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“Jasmine’s insights are so fresh that the first time you hear them, they make you feel uncomfortable. You have to sit with her ideas and digest them before you understand the incredible power her ideas can sculpt. I leverage her concepts in nearly every client facing business decision I make....”Read full review »
Sarah Lido via Apple Podcasts ·
United States of America ·
12/19/19
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“Great podcast if you are interested in deep diving into the world of brand strategy.
Jasmine and Jean-Louise skip entertainingly between diverse topics in the field (from luxury brands to political candidacies), and bring genuine insight and thoughtful rigor to their conversations. Both fun and...”Read full review »
GabiniKay via Apple Podcasts ·
United States of America ·
12/19/19
“I’ve been reading Jasmine’s articles for years, hoping and wishing for a book on brand strategy from her. So happy to have this podcast from her to go to, now. GIMME MOAR!”
callmedrag0n via Apple Podcasts ·
United States of America ·
12/18/19
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“For folks who seek to unpack the interplay between brand and culture this podcast provides authentic insight and space to consider the hidden intricacies of strategy and behavior. Highly recommend.”
theonemarygrace via Apple Podcasts ·
United States of America ·
12/18/19
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“This is seriously an enlightening awesome show. If you’re another fellow brand strategist or you’re just trying to learn MORE about the cultural constructs around us, I highly highly recommend you listen to this. Jasmine is a great host and asks a lot of thoughtful questions to her guests, which...”Read full review »
NatMicale via Apple Podcasts ·
United States of America ·
12/18/19
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“Just what my Brand needs and I what I needed to hear. These are the conversations I need to be having. Thanks guys!”
Xian82 via Apple Podcasts ·
United States of America ·
12/18/19
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“I’ve been following Jasmine’s writing for years now. There are very few people out there with her and Jean-Louis’ perspectives of brands and how they shape culture & vice versa. If you’re an entrepreneur- this is a must listen.”
John Scheer via Apple Podcasts ·
United States of America ·
12/18/19
“I've enjoyed Jasmine's articles on Medium for quite some time, so to evolve that into a podcast to explore further is even better news! No matter how long we might have participated in an industry, there are always new things to learn, and new people to meet who can inspire you on a day...”Read full review »
CosmoWJ via Apple Podcasts ·
United States of America ·
12/18/19
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“I’ve always loved reading Jasmine’s articles and insights, so I was so excited to see this podcast come out. Really well delivered, easy to listen to, and thought provoking. Already hooked!”
mjo003 via Apple Podcasts ·
United States of America ·
12/18/19
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“Jasmine and Jean Louis are true students of brand. If you’re looking for a podcast packed full of great information and insight that’s right at the edge of brand innovation, this is for you.”
peterasum via Apple Podcasts ·
Canada ·
12/18/19
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“Jasmine possesses a sharp curiosity about the world that is truly exciting to engage with. Pair that with her sharp business sense and a broad knowledge of society and psychology and you get some really exciting and educational conversations that are relatable to anyone, not just people in...”Read full review »
h rose s via Apple Podcasts ·
United States of America ·
12/18/19
“If you’re interested in going deeper into what makes a great brand tick, then this is the podcast for you. As someone who’s launching a new brand, I’ve found the conversations on Unseen Unknown both interesting and useful to broaden my own thinking about what building a brand means. Jasmine and...”Read full review »
Yen_PainFix via Apple Podcasts ·
United States of America ·
12/18/19
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“Such an informative podcast that goes inside marketing, brand and storytelling, hosted by incredibly appealing experts in their field. Love it.”
StillTheSea via Apple Podcasts ·
United States of America ·
12/18/19
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“I’ve been reading Jasmine’s writing for a while - so excited to have a podcast now too! She’s so insightful and brings on the best guests.”
Carine Carmy via Apple Podcasts ·
United States of America ·
12/18/19
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“What a great podcast! Very insightful and really resonated with me. Looking through a different perspective helped me really understand the goal of this podcast, to help women feel empowered and strong! Highly reccomended”
M.Kamish. via Apple Podcasts ·
United States of America ·
12/17/19
“Want to go deeeeeeep on the cultural underpinnings that lay beneath the brands we see out there today? This is your podcast. Jasmine probes the questions that no one else is asking, and the result is captivating listening that really cuts to the core of the questions we as a culture are grappling...”Read full review »
Sara_Canadian via Apple Podcasts ·
United States of America ·
12/17/19
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“These are conversations worth the time to listen. It’s clear that the hosts have a strong expertise on the subjects they discuss and I feel like I get a lot out of each listen. There are so many podcasts out there these days. This one has made it into my rotation which speaks volumes to its...”Read full review »
Dan(ce) via Apple Podcasts ·
United States of America ·
12/17/19
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“The insights into this area are really great, offering a different and informative perspective. Good listening!”
Bluetooth23 via Apple Podcasts ·
Great Britain ·
12/17/19
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“New podcast I stumbled across from a friend. Really enjoying the content. Very relevant to my current life stage.”
nxbuzz via Apple Podcasts ·
United States of America ·
12/17/19
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“Jas knows her stuff and her guests are the real deal”
AlexKaschuta via Apple Podcasts ·
Great Britain ·
12/17/19
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“Smart and incisive. Great for marketers and brand folks but also worth a listen for anyone curious about the forces shaping today’s cultural landscape in general.”
evviec via Apple Podcasts ·
United States of America ·
12/17/19
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“Jasmine takes a very innovative approach to the concept of building your brand in today’s world. She’s so thoughtful in her words and opens up the narrative in an unexpected way that captivates her audience. Can’t wait to hear more!!!”
Trai82 via Apple Podcasts ·
United States of America ·
12/17/19
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“Sweet and salty is the exact experience you get from this podcast. Amazing to hear the mix and match from Jasmin and Jean-louis different background. Thanks for sharing your point of view and giving us a peek into the unknown unseen.”
Victorious VIP via Apple Podcasts ·
Belgium ·
12/17/19
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“Love this podcast! Jasmine presents ideas in an incredibly thoughtful way. Her conversations with her guests cover a vast spectrum of ideas, from branding, to culture, and much more. Can’t wait for more to come out!”
5lbdumbells via Apple Podcasts ·
United States of America ·
12/17/19
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“Jasmine is a though leader in brand strategy. We recently worked with her and Jean-Louis - I can't recommend them highly enough. They really know their stuff.”Read full review »
Danny_SF via Apple Podcasts ·
United States of America ·
12/17/19
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“I like this format a lot. Some episodes are with their team and some are with guests, but they always transition from business to personal insights. Pretty cool. Makes you care a lot more about the person talking and I’m finding that I surprisingly I care a lot more about the personal insights!”
classygrandpainbeaumont via Apple Podcasts ·
United States of America ·
12/17/19
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