021: SEO vs CRO Which Comes First: Should You Focus On Traffic or Conversions?
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Description
In this episode, Jules White tackles the chicken-and-egg dilemma of Search Engine Optimisation (SEO) vs Conversion Rate Optimisation (CRO): which should you prioritise first? Jules explains that there's no single answer, as it depends on your specific business situation and goals.She outlines three common scenarios:Scenario 1: Brand new website with little traffic: Focus on CRO basics to ensure your website is user-friendly and encourages conversions, then drive traffic through social media o...
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In this episode, Jules White shares how she uses AI to streamline her business, unlock creativity, and manage the mental load that comes with running a business. Jules provides practical examples of how AI tools like ChatGPT, Google Gemini, and Canva’s AI assistant have helped her brainstorm...
Published 11/29/24
Published 11/29/24
In this episode, Jules White discusses the most important elements your homepage needs to effectively engage visitors and convert them into customers.Jules explains the critical role of the hero section—the area above the fold—where you have less than three seconds to grab a visitor's attention....
Published 11/25/24
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