Do you ever wonder how to make it in the luxury wedding sector? Today I am chatting with Elizabeth Solaru - founder of Elizabeths Cake Emporium and author of 'The Luxpreneur'. We talk about her story, the different types of luxury and the highs and lows of working with luxury clientele. Buy Elizabeths book Visit her website Follow Elizabeth on Instagram Time Stamps: 00:00 - Introduction to Luxury Mindset 01:24 - Journey into Cake Making 02:44 - Transitioning to Entrepreneurship 06:08 - Strategies for Client Acquisition 14:46 - Understanding Luxury Branding 15:08 - The Five Pillars of Luxury Brands 20:56 - Creating Luxury Experiences 27:34 - Types of Luxury Clients 30:48 - Finding Luxury Clients Online 34:34 - Overcoming Imposter Syndrome 45:44 - Conclusion and Key Takeaways 46:22 - Final Thoughts and Book Promotion