Description
In this episode, David Yelland and Simon Lewis are talking TikTok. In the US, the social media platform is facing an existential threat. But behind it is a world of Chinese PR that’s not making the headlines. How does it work? And what are all the western PR agencies embedded in China doing there?
Also, as the risk of IT system crashes and cyber attacks escalates, David and Simon lift the lid on the role of communications in the booming cybersecurity sector.
And following the short video of the Princess of Wales released on The Sun’s website, they ask if this is a PR master stroke, or something else. What is going on?
Producer: Eve Streeter
Editor: Sarah Teasdale
Executive Producer: William Miller
Assistant Producer: Sophie Smith
Music by Eclectic Sounds
A Raconteur production for BBC Radio 4
In this special episode, David Yelland and Simon Lewis let When It Hits the Fan listeners set the agenda and answer questions sent in to the Fan postbag.
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Published 11/05/24
David Yelland and Simon Lewis lift the lid on the rarely talked about world of establishment PR and the great battle for influence happening behind the scenes in modern Britain. It’s why Peter Mandelson, William Hague and 36 other hopefuls are all vying to be the next Chancellor of Oxford...
Published 10/29/24