Description
Is there such a thing as too much good PR? It seems everyone is talking about the weight-loss drug Ozempic - David Yelland and Simon Lewis look at why might this be causing jitters in the company boardroom.
Also, Phillip Schofield’s desert island TV return - will the "last roll of the dice” PR strategy work for him, or is Hillary Clinton's 1992 interview alongside her under-fire husband a cautionary tale?
And with the release of the drama series A Very Royal Scandal, David and Simon look at how PR people are portrayed on film and TV. Useless, posh, drunk or sinister - is it myth, or is it reality?
Producer: Eve Streeter
Editor: Sarah Teasdale
Executive Producer: William Miller
Music by Eclectic Sounds
A Raconteur Studios production for BBC Radio 4
Is it time for the business world to enter the great public debates of our time - and is it bad PR if you don’t? Its absence has left a vacuum for misinformation to spread and CEOs like Greg Jackson from Octopus Energy are stepping up.
David Yelland and Simon Lewis discuss this, as well as a...
Published 11/19/24
In his first presidency, Donald Trump vowed to “drain the swamp of Washington DC” - PR agents and all. So, how can a second Trump presidency possibly look promising for PR? David Yelland and Simon Lewis discuss how change can create opportunity.
In this episode they explore how Trump’s return to...
Published 11/12/24