In the wake of the death of the One Direction star Liam Payne, David Yelland and Simon Lewis discuss the role of protection in PR. Advisers are often the first people to know about a problem, and the first to try to fix it. Could celebrity publicists learn something about duty of care from the world of corporate PR? David and Simon talk fame, addiction and the importance of creating private space. Also, the FA has walked into an apparent PR own goal appointing a German head coach to manage the England men’s football team. Why is leaning into a short-term tabloid burial sometimes the smartest move? And, following the release of the new Donald Trump biopic The Apprentice – how to manage your client’s PR when Hollywood comes knocking. Producer: Eve Streeter Editor: Sarah Teasdale Executive Producer: William Miller Music by Eclectic Sounds A Raconteur Studios production for BBC Radio 4