Join me as I chat with Samir Chaudry, Co-Founder of Colin and Samir, we dive deep into the evolving landscape of content creation, technology, and the future of media.  Timestamps: 00:00 Intro01:20 AR glasses10:46 The future of Content in an attention economy15:15 Samir’s Youtube and content strategy21:50 Content Formats29:56 Why it’s hard to standout on Youtube33:58 Samir’s thoughts on Monetization45:20 VR vs. AR50:35 Creators should build software56:58 Advice from Tim Ferris 1) AR glasses: The next big thing? •  Meta's Orion AR glasses left a big impression. Samir thinks they could replace smartphones... but not as soon as Zuckerberg predicts.•  Greg’s timeline: 2035-2040 for mainstream adoption. Start experimenting NOW. 2) Content creation is evolving FAST • YouTube's push for connected TV means:• 30+ minute videos• Organized into series• Netflix-like UI 3) The "Exit Velocity" problem • On YouTube, if 70% of viewers are still watching after 5 minutes, you're CRUSHING IT.• Reality check: Audience retention is harder than ever. Hook them FAST or lose them forever. 4) Monetization strategy: Value Prop Extension • Don't just chase any sponsorship. Ask:• What's my core value proposition?• Which brands align with that mission?• How can I extend that value to my audience?Authenticity = $$$ 5) The future might value INEFFICIENCY 🤯• As AI makes everything hyper-efficient, there will be a premium on verifiably human experiences.• Example: Paying $$$ for a live concert vs. streaming for free. 6) Events are the next big opportunity for creators 🎉• Build community• Create unforgettable experiences• Solve the "loneliness problem" for your audience 7) VR vs. AR: Place your bets • Samir's not sold on VR. He believes AR/mixed reality has a brighter future.• Why? People still want to be part of the real world, not fully immersed. 8) The creator's dilemma: Opportunity rich, time poor • Biggest challenge? Finding operators who can maintain quality as you scale.• Lesson: Your content is still your #1 product. Everything else comes second. 9) Final wisdom from Tim Ferris•  Separate the rewards of podcasting:a) The conversation itselfb) The performance/results• Enjoy the process, not just the metrics! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SAMIR ON SOCIALX/Twitter: https://x.com/samirchaudryYoutube: https://www.youtube.com/@ColinandSamir/videosWorkshop: https://courses.colinandsamir.com/50-ideas-in-5-days-waitlistPublish Press: https://www.thepublishpress.com/