Today I’m sharing with you a strategy approach for a product sample that has been a game-changer to me when I started implementing it. So listen in as I will not be sharing the common practice of requesting product samples from suppliers/manufacturers but I’m sure it is a very insightful one.   In This Episode: [00:35] Alibaba strategy [12:40] Inspection [14:45] Implementation   Book Reference: The Daily Dad by Ryan Holiday   Links and References: Wizards of...

Welcome to Wizards or Ecom Podcast and in today’s episode I'm just here to answer the burning questions submitted by our listeners. From topics ranging from scaling to creating content, no question is off limits. I'm here to provide you with some insightful and practical advice to help navigate your businesses’ challenges. So let's jump right into the questions.   Tune in to hear some valuable insights and advice that can help you navigate your own challenges and make informed...

This episode is a solo episode where we have a very important topic ‘Should you hire an Agency to run your PPC Advertising or do it In-House’. This is what we are going to chat about on this episode, and it is a crunchy topic that is as polarizing as Democrat Republican.  I've avoided doing this episode from the very first release as on one hand, I have made the lion's share of my money as a Seller on Amazon.   In this podcast episode, I’ll help you delve into the debate of whether...

In This Episode: In this episode of the podcast, we are joined by Gavin Goodvach, a content expert and VP of partnership at HEXA, a company specializing in creating immersive content for Amazon. Gavin shares his insights on how to incorporate augmented reality experiences into your Amazon listing to enhance the shopping experience for customers. He discusses the benefits of using augmented reality, such as increasing engagement and the ultimate 3X conversion sales and why Amazon is pushing...

On Today's episode, we have my good friend, Rafael Veloz, on the show. Rafa is the founder of the award winning creative agency Shareit Studio and a few months back taught an incredible hands on workshop at Wizards of Ecom Miami on creating DIY product photography with smartphones.    In this episode we’ve discussed quite an interesting and timely topic as Rafa shares his expertise and insights on how to effectively utilize Amazon Video to reach a wider audience and increase sales...

In this episode, I emphasized on having a community as one of the biggest factors a seller does not hold back. That said, not having a community is one factor holding new sellers back. The absence of a supportive, like-minded community can hinder new sellers from gaining valuable insights, advice and encouragement which is crucial for success in the competitive marketplace.   Additionally, the impact of fees and advertising is also discussed. I hope you gain valuable insights and...

In this episode I am going to share insights on when to hire Virtual Assistant based on what I learned from a coach 15 years ago, from the book Virtual Freedom and my knowledge accumulated in the trenches over the last 15 years.   I also discussed the reasons why hiring a virtual assistant can be beneficial and explore factors to consider when deciding to hire one. This episode delves into the various tasks that VAs can help with and some advice on where to find and how to hire the right...

In This Episode: [00:30] Inspiration for this episode. [08:30] The solution [09:00] Put on the big boy pants to talk to your supplier. [11:20] Remove high interest credit [13:00] Raising sale price   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: ...

I'm looking forward to sharing this episode with you that I was inspired to create after reading a cool newsletter from  Scrappy Podcast that I found inspiration from the greatest swimmer, Michael Phelps. Listen in as to why I can relate Amazon selling to Michael Phelps success.   This may sound like 101 but I feel the need to share as I feel that this lesson is extremely poignant to Amazon sellers and my end goal is to bring you a goal to target a particular niche which creates clear...

In today's episode I am going to share my new companion to Pickfu, that I am beginning to use to see how my main image stacks up better than I was doing before against my competitor. How your product is packaged is critical for its success,  the digital packaging that is. This is the first thing somebody sees before buying your product. 12-13 years ago, my strategy for keeping tabs on my competitors was a Google Sheet with tabs representing each of my products. Now, it’s a FREE tool...

On Today's episode, we have Dave and Jason, the co-founders of the email marketing experience and who are directly responsible for over 110 million in sales for clients using Messenger, SMS, and email. Their goal is to ‘Get as many sales and customers as you can possibly handle from email & SMS’.    Listen in for actionable tips and tricks from these experts if you are looking to blast your customers through email marketing. To leverage email marketing successfully, businesses should...

Imagine being able to place a call to ANY hot selling brand on Amazon and being told YES, you could resell their products, and if you buy more than 24 measly units you even get deep discounted pricing. You're making 100% profits on all of these sales ,and you are turning over your money multiple times per week with daily money disbursements to your bank account.    THIS was the state of Amazon when I began selling 15 years ago. And it is completely different now, so on today's episode...

During the COVID-19 pandemic, we’ve seen the rise  and subsequent surge of digital courses. With its evolution, which one of these two business model strategies do you need: Amazon Private Label or Digital Courses? Engage in this episode, you’ll surely gain comprehensive understanding on both Amazon Private label and Digital Courses and which one is best for you and your business. Packed with real-life examples, and actionable insights, you’ll know which of the two I highly advise. So tune...

In this insightful podcast episode, we delve into the critical topic of self-sabotage for e-commerce business owners. Exploring the intricacies of entrepreneurial challenges, the discussion centers around the six common forms of self-sabotage that can hinder success in the competitive e-commerce landscape.  I hope all listeners gain valuable insights into recognizing and avoiding these detrimental behaviors, empowering them to navigate the complexities of entrepreneurship with a strategic...

Hey, Wizards! Today I’m excited to share the Top 5 email newsletters that I consume religiously to help me crush it on Amazon. Throughout the podcast, I shared my personal experiences with these newsletters and how they have contributed to my success on Amazon.    The contents of these newsletters includes various aspects of Amazon business, offers valuable insights and tips to sellers, analytics, great contents and some covers TikTok leveraging strategies.  These newsletters provide me...

In this episode, we explore the dynamic landscape of selling on Amazon and unveil the ten mistakes that could lead to failure for sellers in 2024. The podcast delves into the evolving Amazon space and provides valuable insights to help sellers thrive and hit their goals in the Amazon marketplace this new year. The episode kicks off with an inspiration of the episode topic and its significance in the Amazon sales and goals for this year. It then dives into the meat of the discussion—ten key...

In this thought-provoking podcast episode and in time for this new year, 2024, We will delve into the significance of goal setting and provide valuable insights on how to ensure your goals are not mere dreams, but successful realities.   I'm discussing the paramount importance of setting goals in various aspects of your life. We will explore how defining your goals and writing them can fuel motivations and sense of purpose leading towards fulfilling them. I'm also sharing steps and...

In this podcast episode, we have the honor to have Paul Harvey, an expert in TikTok shop, to discuss TikTok strategies for sellers on the platform. The conversation offers valuable insights and tips for sellers who are looking to tap into the massive audience and potential that TikTok offers.   The discussion highlights the need to learn how to navigate by doing ads on TikTok. Paul recommends that Amazon sellers focus on fun and entertaining contents that showcase their products in an...

In this podcast episode, we are joined by Samer for the 2nd time on the show and an expert in the world of YouTube, specifically faceless channels. Samer is here to provide a more comprehensive backstory behind as well as why he still recommends Faceless YouTube channels while also shedding light on the dark side of this phenomenon.   While Faceless YouTube Channels can be incredibly entertaining and successful, it is essential to understand the potential drawbacks and risks involved....

Today is a solo episode once again and the topic is something I Am excited to share to everyone where I Am applying what I Am also learning from a mentor. Since I find this method an immense success, I’d like to share this valuable insight and strategy to help everyone unlock the potential of this method. So listen in and be equipped with practical strategy and actionable methods to help you scale your marketplace through Youtube.   In This Episode: [00:40] Topic inspiration. ...

In this episode, we dive into the latest updates on the Amazon Influencer Program, discussing key changes and time-sensitive opportunities for influencers and non-AIP users yet. We explore how influencers can leverage these updates to maximize their impact and boost their presence on the platform. Additionally, I share three effective strategies for influencers to receive free products for review, offering valuable insights for those looking to enhance their collaboration opportunities....

In this episode, I delved into a rather controversial topic: purposely sending the wrong item to my buyers. Exploring the motivations behind such a decision, I examined the surprising results and how they unexpectedly leveraged my then business.   Intentionally sending the wrong items to my Amazon buyers, while seemingly unorthodox and while I do not suggest it to everybody, became a strategic move to leverage my business. Listen and see if my takeaways could be yours too.   In This...

In this episode, I'm riding solo as I excitedly shared my recent visit to the (PLMA) Private Label Manufacturers Association conference and discussed what it is all about. The conference was a transformative experience as it opened my eyes to the dynamic world of food PL. One of the biggest takeaways from the conference was the appetite these manufacturers for PL sellers.   In This Episode: [01:10] PLMA and what it is about. [01:50] Why is food as great as PL. [04:00]...

In this podcast episode, we have Nathaniel Vazquez, the founder of Pipstick, a successful subscription-based sticker company. The conversation revolves around the reasons behind Pipstick's immense success, delving into the power of subscription and how it transitioned into a thriving brand today. The episode begins by exploring the significance of subscription in Pipstick's success. Nate explains that stickers were an integral part of everyone's everyday life, he explains that providing...