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Podcast Host: Jane Serra, 15+ years in B2B marketing across all industries from SaaS to Marketing Agencies and International Outsourcing.
Women in B2B Marketing
Women in B2B Marketing is a biweekly podcast dedicated to motivating marketers at all levels in their careers through real-life stories of victory and defeat, challenge and triumph. Our goal is to inspire listeners to achieve more, strive for success, and feel a sense of understanding and community.
This is a place where CMOs, VPs of Marketing, and all strong women B2B marketing leaders discuss their top tactics, strategies, and tips for building teams, leveraging trends, and ultimately rocking their marketing careers - however that looks to them.
Leading marketing teams everywhere from...
Listen now
Ratings & Reviews
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5.0 stars from 13 ratings
“Really enjoying this podcast! As a lady marketer, the content is super relevant. Feels like I’m just hanging out with a group of incredible b2b marketers, honestly sharing all their challenges and insights 😊”
michelle_tk via Apple Podcasts ·
United States of America ·
05/25/24
Round table- “pink collar” jobs
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“What a powerful episode! I appreciated hearing different perspectives about C-suite roles and the percentages held by males vs females. As women leaders, we need to be assertive and supportive of each other, so we shatter long-held “standards” in the workplace. If you need to hear empowering...”Read full review »
NARunnerMom via Apple Podcasts ·
United States of America ·
05/16/24
Finally.
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“Embarrassingly I listened to only b2b marketing podcasts hosted by men. Jane has done something brilliant with this series. Not only does she dive into actionable tactics in each episode, she has a way of crafting a fascinating story from guest which makes you want to learn MORE. The insights per...”Read full review »
AliciaKo via Apple Podcasts ·
Canada ·
05/15/24
Recent Episodes
** Originally published on March 1, 2023 **
I hope you're enjoying these throwbacks! Truth be told, life has been LIFING lately, and I am a bit behind on getting new episodes out. BUT, I do not want to leave anyone hanging, so figured it was a good time to bump up some of my favorite episodes....
Published 11/20/24
Published 11/20/24
** Originally published on February 15, 2023 **
Here's a star replay episode, another one of my favorites! Apparently, it's one of yours too - as one of the most downloaded episodes so far. Michelle does an amazing job walking through all things Operations for GTM. What should we cover next on...
Published 11/13/24
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