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Podcast Host: Jane Serra, 15+ years in B2B marketing across all industries from SaaS to Marketing Agencies and International Outsourcing.
Women in B2B Marketing
Women in B2B Marketing is a biweekly podcast dedicated to motivating marketers at all levels in their careers through real-life stories of victory and defeat, challenge and triumph. Our goal is to inspire listeners to achieve more, strive for success, and feel a sense of understanding and community.
This is a place where CMOs, VPs of Marketing, and all strong women B2B marketing leaders discuss their top tactics, strategies, and tips for building teams, leveraging trends, and ultimately rocking their marketing careers - however that looks to them.
Leading marketing teams everywhere from...
Listen now
Ratings & Reviews
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5.0 stars from 9 ratings
“Jane is a top podcast host with a great energy! I loved the episode with Anne Murlowski about leveraging neuromarketing & storytelling for B2B marketing. What stood out to me the most was what she said about how if you use AI as copy on your website, it’s not going to stand out and that it’s...”Read full review »
er1ng0 via Apple Podcasts ·
Great Britain ·
02/21/24
Messy Middle episode is pure gold
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“Loving this podcast. Great host, smarty guests.”
CQA2 via Apple Podcasts ·
United States of America ·
09/23/23
Fantastic!!
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“So glad i discovered this show, really helpful topics and content. Love it!!”
Tara amc via Apple Podcasts ·
United States of America ·
07/01/23
Recent Episodes
In this episode of "Women in B2B Marketing," host Jane Serra speaks with Jamie Tharp, UPS's Digital Access Program Director, about the nuances of B2B partnerships. With a rich background in strategic account management, Jamie shares her journey and the evolution of partnerships across various...
Published 05/01/24
Published 05/01/24
In this episode of "Women in B2B Marketing," host Jane Serra interviews Erica Morgenstern, CMO at Personify Health, about the intricacies of mergers and acquisitions and the journey of rebranding. Erica shares her accidental entry into marketing and the significance of empathy and communication...
Published 04/24/24
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See hourly chart positions and more than 30 days of history.
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See hourly chart positions and more than 30 days of history.
