Episodes
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What kind of vehicle did the mushroom drive? A spores car, of course! We've covered at least three other mushroom products from Shark Tank, but nothing with a $7M valuation. Will this product make the Sharks give a shiitake or will the Sharks think this founder needs way more room to grow?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Uncommon...
Published 12/04/24
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There's something fishy about today's product. As in, it looks like a fish. It tastes like a fish, but it's made from vegetables?
That's right, it's a safe and vegetarian spin on raw fish. Mercury and parasites not included. And for one special shark, this product is going to be a roll in one.
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Wholesale...
Published 12/02/24
If there is one life lesson to be learned from Shark Tank, it's doughnut stop believing in yourself entrepreneurs and today's product will leave you simply a-glazed with all this one woman show has managed to accomplish.
I won't sugarcoat this–some sharks are going to love this pastry product a whole lot and others will find it a bit of a weirdoh. Find out what happens next in today’s episode.
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark...
Published 11/27/24
Today's episode is about to get hairy. Not to wax poetic, but this is a fun new spin on hair removal. Will the Sharks find their $10M valuation a sweet deal or will these founders be left in a sticky situation?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
The pros/cons of product demonstrations
Branding breakdown
Managing business debt
Know a segment or company we should feature from Shark Tank? Let us know at...
Published 11/25/24
I love a product that creates a good buzz, and let me tell you, this founder's been on a roll. All natural lip balm is just the bee's knees.
But truth be told, I'm not sure the Sharks will be won over by this small company's $5M valuation. Will the Sharks bite, or will this founder be left stung?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Plastic-free consumer products
Differentiating in a crowded...
Published 11/22/24
Slope and steady wins the race, or at least that's what today's product is trying to show the Sharks with only $220K in sales to date.
Will the Sharks take a bite of this company boasting a whopping $2M valuation? Or will they tell these founders, ski you later?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Tongue-in-cheek branding
Growth in hyper-niche communities
What makes a lifestyle brand
Know a segment or...
Published 11/20/24
These days my favorite trend on social media is the “is it cake?” trend. Bakers the world over try to bake cakes that look like real world objects.
Today's founders look to take it a step further and will have you asking, “is it ice cream?” It's a tantalizing treat that's worth a whopping $5M valuation. Will the sharks bite or will this founder duo leave them with a brain freeze?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products....
Published 11/15/24
Four! Yes, like golf. But also the number of sharks that enter the tank, ready to take a bite out of today's product.
It's a feeding frenzy that will make these founders want to party. Will this innovative new yard game be a hole in one or will the sharks find them not up to par?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Knowing your customer persona
Does goofiness sell?
Logistics and operations
Know a...
Published 11/13/24
After a long day on the slopes, the last thing you need is for your skis to shred the side of your car as they fall.
Today's two founders aim to give powder to the people with their innovative new product. Will the Sharks hop on board or is it all downhill from here?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Building a 1 product company
Seasonal sales
Talking to customers
Know a segment or company we...
Published 11/08/24
We're shrimply on cloud nine when I'm at a good lobster bake. Too bad they usually only happen in the summer.
Today's founder aims to change all that with her new spin on bringing seafood to a kitchen near you. You just need to add water. Will this product sink or swim?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Brick and mortar vs online
Challenges of food logistics
Too niche?
Know a segment or company we...
Published 11/06/24
These days, there's an app for everything. An app to be social, an app to track your fitness, and an app to entertain you.
But today's founder said, why not all three? It's an interactive fitness app that even has the founder of Pokemon Go throwing money at him. Will the Sharks agree?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Freemium vs premium
Community building
Differentiation
Know a segment or company...
Published 11/04/24
Some hobbies, like hiking, can come cheap. Other hobbies, not so much. Rabid collectors will shell out thousands of dollars to get the latest and greatest hat, figurine, or sneaker.
Today's founders are banking on just that. Will their sneaker company be a hit or a miss?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Brand storytelling
Community building
Distribution in a competitive market
Know a segment or...
Published 11/01/24
Protecting your pearly whites should always be top of mind when it comes to playing sports,
but the options on the market today are bulky and messy.
Today's founder aims to change that. But with a whopping $15M valuation, we'll see if the Sharks think this innovation is worth it at all. Will they bite?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
DTC vs partnership distribution
Entering a crowded...
Published 10/30/24
Today in the tank, we have a product that aims to help you indulge in your favorite adult beverages without all the negative side effects. Will the Sharks give a shiitake about this product or will this founder walk away without a deal?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Aspirational branding
Turning a produce into a movement
Retail vs online for beverage sales
Know a segment or company we should...
Published 10/28/24
In today's episode we have a very special guest, Tyson Walters. Tyson is the founder of Shed Defender, a positively pawsome product that keeps your dog relaxed and comfortable, while ensuring your clothes and furniture don't become a giant hairball.
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Prototyping a product
Going viral overnight
Shark Tank behind-the-scenes
Know a segment or company we should feature...
Published 10/24/24
Shift happens when you're driving stick–or if you're driving while texting. Put the phone down, people!
Today's product, which goes on to become one of Shark Tank's most successful products, is here to stop distracted driving in its tracks. Will it have the same effect on our sharks?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Original Equipment Manufacturing
Being a one-product company
Marketing to gen...
Published 10/22/24
Why did the box refuse to fight? It was afraid of getting flattened, of course. Will today's pitch suffer the same fate, or will the Sharks go all in on this custom built but strangely out of the box solution?
It's a product that could have you saying flip or flop to your household for the price tag of a measly $20, 000.
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Price framing
Branding breakdown
Expanded use...
Published 10/18/24
Everyone has a blast on Independence Day or New Year's Eve. Literally, those fireworks shows always blow me away.
But you know who doesn't think they're totally pawsome? Our doggo friends. Every year, the very fireworks that lighten your mood kills theirs. Today's product, which will run you $199, aims to fix just that.
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Emotional marketing
Better price tiering
How we...
Published 10/16/24
What happened when the sand went for a swim? It got tied down! That's right, Ariel. Grab your flip flops and snorkel.
For today's product, we're headed to the beach. Will today's tool, which has over 12 patents, be enough to hook a shark? Or will this product sink and not swim?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Defensibility v patent trolling
Expanding product use cases
How we’d sell thousands of...
Published 10/14/24
Nothing says heartfelt like a handwritten note to Granny. But no one's got time for that these days!
So you know what I say, if you can't wait, automate. Does that resonate? Great. This card sending app, which goes on to achieve a whopping $2M in revenue every year, may just be the product for you. But will the Sharks feel the love, or will this founder feel the burn?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen...
Published 10/11/24
Everyone always talks about The Great I Do. But not enough time is spent on the wedding doodoos.
Everyone is so worried about getting into their dream dress that nobody actually talks about how they're going to take it off. Today's founder aims to solve that. Will her product that was 10 years in the making be enough to snag a shark? Or will they leave this founder at the altar?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products....
Published 10/07/24
On today's episode of “Botched,” I mean, “Shark Tank,” we have a pitch that will go down as the worst in Shark Tank history, according to Mark Cuban, anyway.
Here's to hoping these doctors don't quit their day jobs.
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Social network vs marketplace
Platform essentials for an advertising model
How we would repitch this product
Know a segment or company we should feature...
Published 10/03/24
What you see is what you get–most of the time. But I guarantee after I tell you the name of this brand you will not guess what this product does.
And while Ariel and I didn’t see the vision, the 20K buyers on TikTok sure did.
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Branding breakdown
Scaling for better unit economics
Selling on TikTok Shops
Know a segment or company we should feature from Shark Tank? Let...
Published 09/30/24
Today's product took the phrase, It's like taking candy from a baby a little too literally.
Seasonal products like this one sure are a witch. It's a mensch on a bench or elf on the shelf product that will have Mr. Wonderful surprisingly saying, “Burn it!”
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Spinning a product out of an existing tradition
Creating a cultural phenomenon
Seasonal sales cycles
Know a...
Published 09/27/24