Episodes
This week they’re joined by Gunny Scarfo, Co-Founder at Nonfiction Research, creators of uncensored, emotional research studies that have influenced everything from Super Bowl commercials to a Megan Thee Stallion song.
In this episode of Black T-Shirts, Gunny Scarfo dives deep into why emotional insights are still the foundation of outstanding creative work, plus details what goes into fostering trusting client relationships when developing comprehensive studies.
Published 11/06/24
This week is a little different. Adam & Brent are live at South By South West and joined by longtime friend and supporter of the Black T-Shirts podcast, Henry Innis. Henry is also the co-founder and CEO at Mutinex GrowthOS, a marketing mix modelling platform designed to drive growth.
Published 10/29/24
This week they’re joined by James Hurman, a New Zealand-based entrepreneur, investor, author and advertising effectiveness expert. James is also the founding partner of Previously Unavailable, a creative company that partners with, creates and invests into high-growth startup companies.
Published 10/22/24
This week they’re joined by Johnnie Ingram, Award Winning Executive Producer, Creative Director, Director & Show Creator of We’re Here — the unscripted series that follows drag queens as they prepare to perform in small conservative towns.
Published 10/15/24
In this episode of Black T-Shirts, Wanda Pogue, Global Chief Strategy Officer of Vayner Media, speaks to how her understanding of creative strategy has evolved from her days at Saatchi & Saatchi to now being on the trailblazing side of the industry in an agency that prides itself in finding innovative new ways to tell brands’ stories.
Published 10/08/24
In this episode of Black T-Shirts, Al Merry chats to Adam and Brent about what it takes to move from being a creative to founding and running a creative business at the blistering pace set by the current advertising landscape.
The interview touches on many tensions faced by creatives and the creative industry today. Perhaps the most relatable point of contention is the tension faced between a focus on the work, vs the commercial and practical realities of running a business.
Published 10/01/24
In this episode of Black T-Shirts, Co-founder and creative force Mia Freedman leads with her passion for authentic, women-first storytelling, while CEO Nat Harvey details what it takes to run Australia's largest independent women's media group.
Sex toys, superannuation and the issues facing some of Australia's traditional media outlets are discussed in this frank conversation with one of Australia's most powerful publishing team.
Published 09/24/24
This week they’re joined by David Hallberg, Artistic Director of The Australian Ballet.
David, or Davo to his mates, was one of the world's most renowned dancers, having been a principal dancer with both the American Ballet Theatre and the Bolshoi Ballet, before becoming Artistic Director of The Australian Ballet.
In this episode of Black T-Shirts, David discusses what it takes to have creative ideas and live a creatively fulfilling existence in the world of ballet. He also speaks to his...
Published 09/18/24
On this weeks episode of Black T Shirts Adam and Brent are joined by the newly appointed CEO of TBWA Worldwide, Erin Riley.
We go deep into the ever changing agency landscape as they talk about the disruption mindset that a global company TBWA embodies in their creativity.
Published 09/12/24
Black T - Shirts is back with a bang. Sir Martin Sorrell, a titan of the advertising world, joins us for an unmissable episode. From his early career at Saatchi & Saatchi to founding WPP, to exploring the future of advertising with the Monks, Sir Martin has shaped the industry in ways few others have. Adam tries to sell Thinkerbell, and then we put S4 to the ultimate challenge: the Pub Test.
Published 09/03/24
Welcome back to the next episode of black t-shirts! Rory Sutherland, Vice Chairman of Ogilvy UK, needs little introduction. With over 30 years of experience and a significant presence in the advertising world and TED talks with millions of views, Rory's insights are bound to be enlightening!
Published 05/17/24
This weeks guest is Chief Creative Officer at DAVID New York Andre Toledo. In 2019, André opened DAVID Madrid in a small 10-person WeWork office In just one year, DAVID Madrid grew from 3 to 35 people and went from having no clients to a portfolio of acclaimed local and global campaigns, including a Super Bowl spot for Turkish Airlines
Published 05/06/24
Todays guest is Sue Anderson. Sue grew up in South Africa and during her 10-year stint with TBWA\Hunt\Lascaris in Johannesburg, Sue went from copywriter to Group Head and then Creative Director. After an impressive stint as Head of Creative at Facebook she is now Global Head of Creative Roblox. It’s a fascinating chat!
Published 05/03/24
Todays guest is Co-Founder and Chief Executive at Mutinex. The journey is a fascinating one that now finds himself in new york. Under-30 Achiever of the Year 2020 @ Mumbrella and has a background in software engineering and digital strategy. Mutinex GrowthOS uses AI-powered foundation modeling to provide recommendations on how they could invest better.
Published 04/22/24
Welcome to another episode of Black T-Shirts. This weeks guest is Nicky Sparshot. With more than 25 years of expertise, she specializes in brand development, business expansion, and organizational change. Nicky's extensive career spans renowned companies such as Unilever, The Coca-Cola Company, P&G, and George Patterson Y&R.
Published 04/17/24
Todays guest is fellow podcaster and Chief Customer Officer of the polarizing System one. As the host of the Uncensored CMO he explores the good, the bad and quite frankly downright ugly truth about marketing theory & practice.
Published 04/08/24
Today we have an in person guest all the way from the UK, Susan O'Brien.
Susan joined Just Eat Takeaway.com in 2016 as a consultant working on a rebrand. Since then, she’s progressed to Global Vice President of Brand. Just Eat Takeaway.com and McCann London successfully extended the ‘Did Somebody Say’ global creative platform with global super stars such at Snoop Dogg, Katy Perry and Christina Aguilera.
Published 04/01/24
Todays guest joins us from LA but is an Australian through and through. Director Mark Molloy.
Mark grew up on a farm in Australia, and the idea of being a director was not a profession that ever crossed his mind.
The world of film opened up to him after studying graphic design and moving to London in 1996
As well as some of the best creative in advertising including campaigns for Apple, Mark’s feature debut, Beverly Hills Cop: Axel F, is set to be released on Netflix this year
Published 03/25/24
Tony Bradbourne, the co-founder of Special. From humble beginnings in Auckland to establishing offices across multiple continents, Bradbourne's journey with Special is nothing short of inspiring.
Published 03/18/24
New York based Hendry's journey began as a mere hobby. She’s come a long way since studying architecture and finance in Brisbane. she She ultimately decided to pursue her passion for drawing, emerging as one of the most influential artists on social media platforms worldwide, selling out works in minutes all whilst forgetting to update her website. She treads the line between artist and marketer seamlessly and our conversation with her is truly refreshing.
Published 03/12/24
Samira Ansari is a multi-award-winning creative and currently serves as the COO at Ogilvy New York. Born in Iran before moving with her family to Melbourne's suburb of Doncaster, she's had an extensive career spanning three continents having worked with renowned brands such as AB InBev's Michelob Ultra, U by Kotex, ESPN, Virgin Airlines, and P&G's Pringles, Ansari's insights are bound to be invaluable.
Published 03/12/24
It's our Season 2 finale and end of year wrap, featuring three listeners from different sides of the marketing world, client and agency (like our hosts), and a guest that we've always wanted on the show. We'll celebrate the most creative things that happened in marketing this year, the things we wished didn't happen and look forward to 2023 with rose-tinted marketing glasses.
Uber audio snippet used in this podcast is owned by Uber Technologies Inc, you can watch the full ad here.
MLA Lamb...
Published 12/15/22
Sam Stutchbury is the founder of Motion Sickness, a New Zealand agency he has taken from a Dunedin startup with a Uni mate to being ranked number 5 in the world on Best Ads. Sam didn’t grow up in traditional agencies and is the ultimate “slashy”, ECD/CEO/Director, and it shows in the variety of his work from porn stars on your doorstep to paying fans of Kiwi Lager to display the brand, including on a prosthetic leg.
See omnystudio.com/listener for privacy information.
Published 11/29/22
Andrea Diquez is the Global CEO of one of the hottest creative shops on the planet, GUT, based in Miami. She got there by making the biggest agencies (DDB Chicago and Saatchi New York) and the biggest clients (P&G) more interesting. Andrea’s way is knowing the client’s business forensically, combined with a creative intuition that was born in Venezuela and honed by Argentinians. It’s never dull with Andrea.
See omnystudio.com/listener for privacy information.
Published 11/21/22