Welcome to episode one of the Boutique Fitness Marketing show!  I’m your host, Connie Holen— a web designer and digital strategist and the founder of Pixality Design. I’ve been focused on working with clients in the boutique fitness industry for about 10 years now, mainly building websites but also designing brands, honing in on brand messaging, optimizing for search, setting up email automation, and running paid ads… so a little bit of everything in the digital marketing realm!  As part of my work designing and developing websites, I talk daily with fitness studio owners about their websites and overall business goals and challenges. And often, these conversations turn into a whole lot more than just website talk. Honestly, we have some great conversations. These conversations are essential now—maybe more than they have been in the past. So, I decided it was time to start a podcast and have some great conversations publicly. Season one starts with a focus on marketing foundations, and I hope you’ll tune in. Show notes: boutiquefitnessmarketing.com