Hiring and team management doesn’t at first feel like it’s very related to marketing however So many of our previous guests have mentioned the importance of having the right team members to support your marketing goals…., whether it’s to get your people on-board with the required sales process or to ensure you’re providing an excellent customer experience day in and day out.. So it’s clear to me that having a good employee culture and training is critical to your marketing success. With me today to talk all about building that employee brand is my friend, former Pilates studio owner and the founder of Fitness HR, Katie Santos.