In this episode, I’m sharing three things you need to do BEFORE you buy a Showit website template—perfect if you're just starting out or if you're considering a rebrand. As a website designer who’s worked with countless clients and sold thousands of templates, I know how exciting (and sometimes overwhelming!) the process can be. My goal today is to give you a few key pieces of advice that’ll make your template journey smoother and help set you up for success.Make sure to listen until the end ...

In this episode, I’m sharing three things you need to do BEFORE you buy a Showit website template—perfect if you're just starting out or if you're considering a rebrand. As a website designer who’s worked with countless clients and sold thousands of templates, I know how exciting (and sometimes overwhelming!) the process can be. My goal today is to give you a few key pieces of advice that’ll make your template journey smoother and help set you up for success.Make sure to listen until the end ...

Today, I brought on Rebecca Schor from Mama in Biz, and we're talking about some of the shifts and changes that come when becoming a mom who already has a business and is trying to fit motherhood and business together. If you're a first time mom, expecting mom, or a mom to just one little who's trying to figure out how to make business work with your new role as a mom, then this episode is for you. Rebecca shares some fundamental reminders about business productivity and motherhood that ...

In this quick episode, I’m sharing one super simple thing you can do on your website this week that’ll help increase bookings, sales, email sign-ups—basically all the good stuff. And here’s the best part: it’ll only take you about 30 minutes (if that!). Seriously, it sounds too good to be true, but this is one tip that works like magic, and I barely ever hear anyone talking about it.One of the biggest reasons why I’m able to run my business working very part-time, is because I do what I can t...

It’s nearing Black Friday time and whether you’re planning on doing a sale for YOUR business, or are planning to just simply promote other people’s products as an affiliate this year, this episode is for YOU. I've been doing Black Friday promotions since 2019 (since right after I launched my template shop!). Even though my sales have evolved over the years, it's always been a big week in my business! To give you some perspective, I’ve had Black Fridays that have:Made over $200,000 (over ...

Are you dreaming of launching your own podcast but feel overwhelmed by where to start? Or maybe you’ve already taken the plunge but want to make sure you’re doing things right from the get-go? In this episode, I’m sharing my top three tips for new podcasters before they hit record on their very first episode (but if you’ve already done that, don’t worry, these tips are still very relevant for you!). After 5.5 years and 289 episodes, I’ve learned a lot about what makes a podcast successf...

In this episode, I’m chatting with Davey Jones, co-founder of Davey and Krista, Till Agency, and now the CEO behind BDOW!, a powerful form and popup tool formerly known as Sumo. You’ve likely heard that email marketing is profitable, but there’s always a lot of resistance around actually growing your email list. This conversation was not like that!In fact, Davey shares things like how you can optimize your website to turn visitors into subscribers, using smart tactics like popups and advanced...

Maybe you are a stay-at-home mom, and you want to start a business. Maybe it relates to the career you had prior to motherhood, or maybe it’s a completely new idea. Whatever it is, you want to create something new. Maybe it’s to contribute financially to your family, maybe it’s because you want something that’s “just yours” and the adventure of business sounds fun/exciting to you, or maybe it’s for so many reasons that you can’t even pinpoint them exactly, you just know you’re feeling ca...

No matter where you are in your business journey, you need to hear this. I'm chatting with Maggie Patterson, who is absolutely incredible as you're about to get to hear. She's the editorial director at Scoop Studios and she's the creator of BS Free business. She's an advocate for humane business practices, rooted in respect, empathy, and trust. And she is someone who's really trying to change the way we have been taught to run our businesses and the way we've been taught to market for the bet...

Does booking clients feel slow for you right now? Are you getting ghosted by potential clients? Maybe you have even thought to yourself, “Man, they seemed so interested, but I never heard back from them.” If you’re nodding your head right now, that this episode is for you. I'm teaching you a simple but powerful way to stay top of mind and book more clients that most business owners just completely skip over. This booking strategy is simple but strategic and honestly? Pretty easy to set u...

Have you considered intentionally working less in your business or career to prioritize your motherhood? Or maybe you desire to take a career pause from your paid work to focus your time and energy on family life? These decisions can be tough ones to make, especially when it can feel like the world is telling us that we should do it all and just keep pushing harder and harder. If you're craving slowing down, softness, maybe you feel a little over girl bossing right now, or maybe you've d...

Last week, I shared all about how I just redesigned my whole Showit website from scratch after years of having the same design. And today? I'm sharing six things I learned from designing for myself that you can apply to your own business, whether you're customizing a website template (like one of the ones in my template shop!), or if you're simply updating your current website every now and then.My hope is that tips will help you even as a non-designer. These lessons are fresh because I liter...

I have a brand new website and a new brand for my business, and it’s finally live! I'm talking about new fonts, colors, patterns, logos, and a completely new website that I started completely from scratch. This business rebrand has been in the works since LAST October, and so we’ve been working on it for almost a year (and I’ve been dreaming of sharing it with you ever since!). I’m going to share:Exactly why I chose to rebrand my businessMy experience working with a branding agency (as a...

Today, I’m sharing a behind-the-scenes look into a very typical work week for me as a mom, as a business owner who works from home, and as a woman in the new baby and toddler phase of parenting. When I asked you guys what you want more of on the podcast, these kinds of episodes are always a favorite. It was actually one of the first 10 episodes of The Breakthrough Brand Podcast (which is fun to think about – because life was so different back then!). I hope you enjoy this behind the scen...

Today, I’m bringing on Stephanie King from My Essential Birth to the podcast. Stephanie has been instrumental in my pregnancy and birth journey with both of my boys. I discovered her podcast early in my first pregnancy and have been a dedicated listener ever since. Her content, courses, and guidance have been invaluable. It's amazing how our paths crossed through social media, and we've since collaborated in a number of ways. Today, I'm excited to dive into a topic she doesn't often disc...

Most podcasters don't earn as much as they could from their show. In fact, many smaller podcasts don't make any money at all, which is one reason why so many podcasters quit. Today, I’m talking about how making money from podcasting goes beyond just getting sponsors for ads. For smaller podcasts with less than a thousand downloads per episode, you likely won’t make enough on sponsorships for running a show to be “worth it” which is one of the reasons so many podcasters quit. In this epis...

This is part three of the three part series all about my maternity leave as a business owner, as a mom of two, and just taking you guys behind the scenes more of my life and business. Today, I’m sharing all about coming back from maternity leave and what my schedule looks like as a mom working two days per week!What I’m sharing:Our experience finding a nannyWhat we’re doing for childcare for each childOur current family scheduleMy hope for the rest of this yearMy feelings wanting more time at...

Today I’m taking you behind the scenes of my 4-month maternity leave with my second baby as a business owner! If you’ve ever wondered what maternity leave might be like, how my business did while I was away, what it was like going from one kid to two (while recovering from a c-section), this episode is for you.I’m sharing:What I still was doing in my business during my leaveHow I unplugged from workHow my business did financially in those 4 monthsWhat it was like going from 1 to 2 kidsC-secti...

Over the next few weeks, I’ll be sharing a behind-the-scenes look into my maternity leave with my second baby. Specifically, what my maternity leave looked like as a business owner! Compared to last time with my first baby Colin, I have to say that felt a lot more fluid this time. In this episode, I’m going to share a behind-the-scenes look at how I planned this leave: from what I had to do to prepare my business for me to be gone, what I’d do differently, what I thought worked well, and...

Today on the podcast, we are talking all about ConvertKit's rebrand to Kit. In case you missed their big announcement of this, don’t worry! I’m sharing all about it today: from my thoughts on the name, what it looks like to rebrand a company of this size, domain name things, and even diving into the last time ConvertKit rebranded and how it relates to all of this. I have a spicy opinion on it all that I'm excited to talk about it from the perspective of a brand designer and business owne...

I'm back for part two on how to make more money in your service business this summer. In this episode, I'm sharing ways to make more money in your business quickly, that are not the basic stuff you always hear recommended to you (that typically involve a TON of work or for you to burn down your entire business model). These 4 things are NOT going to force you to reinvent the wheel, but they are incredible effective if you want to add more revenue to your service business with what you're doin...

It is officially summer! While summer can feel like a busy season for some people, it can also be a slower time when it comes to inquiries and gaining new business, to the point where you might start wondering, "Hey, how am I going to find that next client for my service business?"This week and next week, I have a two-part series where I'm sharing 8 ways to make more money in your business as a service provider. So whether you're a designer, a copywriter, a podcast producer, an event pl...

If we’re all just being honest, productivity just doesn’t look the same in the before and after of motherhood. But often you’re not told that as a new mama, you’re just told “productivity hacks for moms” and that you’ll “feel like your old self” eventually and to “sleep when the baby sleeps” (but also try working during nap time). But here’s the problem: sometimes this can sound like you need to keep doing the same things as you did before you were a mother. And in my experience, it just...

If you’re early on in your business journey, this episode is for you. This is a huge and exciting step, and if you’re anything like me, you’ll look back fondly on these early days years from now. I’m nine years into my business journey, and I often reminisce about those initial days that felt so hard and confusing. Taking chances, being super scrappy, and putting myself out there—those memories are amazing. And you’re doing it now too, so GO YOU! Whether you’re starting straight out of c...