Ever thought partnering with a chiropractor or physical therapist would bring a flood of new clients to your gym? Many gym owners have hoped for that. But reality has a different story to tell. Partnering with external services often falls short of expectations, especially when it comes to bringing in new clients. So, instead of counting on those referrals, a smarter move for gym owners might be to develop in-house services that integrate seamlessly with their current offerings. For instance, adding stretch therapy to gym services perfectly meets clients' needs. It also gives gym owners complete control over the service quality and delivery, while also making great use of the gym space. Plus, stretch therapy is a perfect complement to personal training. In fact, it has already gone mainstream because of the real benefits it offers. Want to learn more? Join Tim and Randy as they explore the untapped potential of stretch therapy and share a strategy that could transform your gym's offerings and open up another revenue stream. Tune in now! Key Takeaways: Intro (00:00)The problem with external service partnerships (00:39)Benefits of stretch therapy (05:00)Importance of space utilization (07:34)Controlling service quality (10:13)Strategic growth focus (12:21)Additional Resources: - Win an InBody 380 body composition scanner  - Join the waitlist for tickets to the 2024 FitPro Growth Summit - ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group - An app designed for semi private training - Semi Private Pro - Business Accelerator Program winninggym.com/call - Learn more about The Iron Circle  - Jump on a call with Randy --- If you haven't already, please rate and review the podcast on Apple Podcasts!