A typical coffee roasting day starts with warming up the machine. During this warm up, we are usually packing coffee, brewing, weighing out batches, and of course having discussions about the coffee industry, business, and life in general.
Over time, we realized these encouraging and passionate conversations should be documented and shared with others. This is an invitation into the discussions we're having at Mirror Coffee Roasters.
This week we had Coffee Fest Seattle and this year is the 30th anniversary of Coffee Fest. Coffee Fest isn't the only event for coffee enthusiasts and those who contribute to the industry. It's hard to put into words the experience, excitement, and impact these events have on coffee community.
There's nothing quite like buying a bag of coffee and being disappointed with the results. Although flavor plays a huge role in this, there's another factor we don't always think about which is price. Should a higher cost coffee come with higher quality expectations? What happens when that...