"When you're appealing to everybody, you're appealing to nobody. You really have to know who you are and differentiate yourself. Home in on that thing that people are going to remember."
Episode Highlights
00:00 Returned to business world after offering advice.
05:06 Importance of mentoring...
Published 12/28/23
One of my favorite customer service books is from legendary author and speaker Bob Farrell. In his book, ‘Give ‘Em the Pickle’, he discusses how to improve client satisfaction and retention through three words, “I’ll be back.”
However, as Jody and I explain in this episode, to earn this phrase,...
Published 12/21/23