Grab your favorite cup and gather around the kitchen table with Ashley Segura. Each week, she brews up rich discussions with experts on the art of content marketing. From actionable tips to innovative strategies across blogging, eCommerce, and SaaS, this podcast is your weekly serving of unique insights to elevate your content game. Whether you're looking to enhance your content marketing efforts or seeking inspiration to spice up your campaigns, 'Content in the Kitchen' is your go-to source. Subscribe now for your weekly dose of content wisdom, direct from the content marketing experts...
In this episode, our host, Ashley Segura, chats with Suzanne Kagan, a Senior Marketing Leader. We Suzanne to spill all the beans on how storytelling shapes successful marketing strategies.
Suzanne shares practical techniques for testing and evaluating brand messaging, including budget-friendly...
Published 10/29/24
In this episode, we dive into the often-overlooked side of content marketing—retention. Shana Haynie, Head of Content and Organic Growth for MoEngage's North America region shares insights on the differences between creating content for acquisition versus retention, especially in B2B and B2C...
Published 10/15/24