In this episode, Ashley Segura chats with Brie Anderson, an expert in Google Analytics 4 (GA4). Brie shares her insights on how to effectively use GA4 to track and analyze your content's performance. Discover the essential reports within GA4 that every content marketer should be monitoring, from traffic acquisition to engagement metrics. Brie reveals the key metrics to track in GA4 and how to use them to measure the success of your content strategy. Tune in to learn how to unlock the power of GA4 and achieve your content marketing goals. Subscribe now for your bi-weekly dose of content strategy wisdom that's practical, actionable, and twice as likely to make you question everything you thought you knew about SEO and content marketing! Website: https://contentyum.com/ Socials: https://www.instagram.com/contentyumm/ https://www.linkedin.com/company/contentyum https://www.tiktok.com/@contentyum https://www.facebook.com/contentyumm https://www.youtube.com/@Content-Yum Follow  Brie Anderson : Website: beastanalyticsco.com LinkedIn: https://www.linkedin.com/in/brieeanderson/ Follow Ashley Segura: Website: www.contentyum.com LinkedIn: https://www.linkedin.com/in/ashley-segura/ Twitter: https://twitter.com/ashleymadhatter