Episodes
In this special edition of Crawling Mondays, Aleyda Solis interviews Danny Sullivan, Search Liaison from Google, going through the state and future of SEO: 00:00 - Intro 00:11 - Danny Sullivan Search Background 01:08 - The Big Brand Challenge in Latest Google Search Updates 13:09 - The UGC Challenge in Latest Google Search Updates 27:20 - The state and future of AI Overviews 39:13 - The future of Search and SEO #SEO #seotrends #dannysullivan
Published 09/29/24
Learn how to assess if Reddit search visibility increase in the latest Google search updates is actually hurting your site rankings, and the steps to take if so to expand your content optimization strategy accordingly. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/
Published 05/12/24
Learn what it is and how to develop valuable (non-spammy) programmatic SEO successfully in this insightful conversation of Aleyda Solis with Lazarina Stoy and Roxana Stingu, going through: 01:37 What is programmatic SEO? 03:44 Programmatic SEO Misconceptions 08:33 Programmatic SEO Do's and Dont's 15:20 Steps for Successful Programmatic SEO 23:05 Programmatic SEO Tools 30:16 Programmatic SEO Examples #ProgrammaticSEO #SEOAutomation #SEO -- This edition of Crawling Mondays has been...
Published 04/26/24
Learn about Conversion Optimization (CRO) for SEOs in this edition of Crawling Mondays with Talia Wolf and Sergio Simarro, going through: 01:55 SEO and CRO: How do they align together? 07:25 Top CRO vs SEO Mistakes 11:11 How do you Handle Dark Patterns? 17:45 Steps to recommend your site conversions and tools to use 24:35 A last CRO tip for SEOs And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring...
Published 02/18/24
Learn what is SEO Product Management and How to Succeed at it with SEO consultants Sam Torres and Adam Gent: 02:04 - When is an SEO Product Manager Role Needed? 08:26 - Fundamental Steps for SEO Product Management Success 12:42 - Common SEO Product Management Mistakes 18:25 - SEO Product Management Tools and Resources 21:36 - A last SEO Product Management Tip And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing &...
Published 11/26/23
Learn how to get SEO Buy-in for your SEO recommendations with Tom Critchlow and Petra Kis-Herczegh, going through: 02:05 More Challenging Scenarios for SEO Buy-In 05:05 Common Mistakes When Getting SEO Buy-In 12:14 What are the Steps to Get SEO Buy-In 21:36 Guides, Tools and Resources to Learn From 24:28 Last SEO Buy-In Tips And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out:...
Published 10/28/23
Learn about how to optimize your content to perform well in Google Discover with experienced SEOs for major publications Jessie Willms and Shelby Blackley: 01:42 How to integrate Discover into your SEO strategy 03:42 Factors to maximize Discover visibility 06:35 How to develop Authority & get recommended 09:26 Top mistakes when optimizing for Discover 14:24 Favorite tools for Discover Optimization 18:49 Optimizing Media for Discover 20:44 A last Google Discover Tip And more! Watch it...
Published 09/23/23
Learn about the most common SEO Myths when doing search engine optimization processes and how to dispel them to avoid issues with guest SEOs Azeem Ahmad and Garrett Sussman, going through: 02:37 The worst and most common SEO Myths 11:51 Steps and Resources Used to Dispel SEO Myths 22:49 A last tip to address SEO Myths challenges And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out:...
Published 08/23/23
Learn how to optimize your content for multilingual markets in today's Crawling Mondays, along with international SEO specialists Sara Fernandez and Natalia Witczyk; going through: 01:58 Why Multilingual Content Optimization Is Critical? 05:26 Top Mistakes when Optimizing Multilingual Content 10:58 Steps & Tools to optimize your Multilingual Content 15:27 A last Multilingual Content Optimization Tip And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by...
Published 07/05/23
Learn how to identify and leverage trending topics for SEO with the wonderful Crystal Carter from Wix and Abby Gleason from Scribd: 01:50 Main Errors to Identify Trending Topics 06:29 Main Steps to Identify Trending Searches 11:57 Allocating resources to Target Trending Searches 14:38 Top Tools to Identify Trending Searches 20:52 Last Tip to Identify Trending Searches And more! -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing &...
Published 06/03/23
Learn how to develop effective SEO audits for Large Websites with Jamie Indigo and Patrick Stox. In this episode of Crawling Mondays we go through: 01:49 What differentiates an SEO audit for a large vs a small site 05:53 When a site is actually big? 08:13 What are the top steps to take in large site audits? 11:38 Favorite tools when auditing large Websites 14:52: Top Errors to avoid in Large site Audits 18:18 A last tip when SEO auditing big Websites -- This edition of Crawling Mondays has...
Published 04/20/23
How to leverage machine learning for SEO? Learn in this edition of Crawling Mondays with Lazarina Stoy and JS Chouinard, with whom I go through: 01:29 What is Machine Learning and Best Use Cases in SEO? 03:27 Steps to start using Machine Learning in SEO 07:19 How to Validate the Quality of Output in ML? 09:51 What Machine Learning Tools do you recommend using? 20:47 Last Tips to Use ML in SEO This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing...
Published 03/19/23
Learn all what you need to know about ChatGPT for SEO: Opportunities, Threats, Tips & Future in SEO and Search with Mordy Oberstein (Head of SEO Branding at Wix) and Darth Autocrat, Digital Marketing Consultant, going through:   02:59 ChatGPT for SEO: Good or bad?  07:49 Use cases to leverage ChatGPT for SEO   14:55 ChatGPT for SEO Tools & resources   19:21 The future of ChatGPT & Search  25:12 A last ChatGPT for SEO Tip   -- This edition of Crawling Mondays has been...
Published 01/26/23
Learn how to successfully create content that attracts backlinks with guests Hannah Smith and Jess Peace from Neomam, going through the following topics: 1:17 - Main mistakes that make content not attract backlinks  9:58 - Building blocks to create content that attracts backlinks  17:56 - Examples of successful content attracting backlinks  26:57 - A last tip to create popular content     -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing...
Published 12/14/22
Learn how to effectively management, communicate and coordinate with SEO clients with Sophie Brannon and Tessa Voecks, going through the following topics:  1:30 - What are the main client management mistakes?   5:46 - The building blocks of successful client management  12:17 - Choosing SEO client communication frequency  19:10 - Choosing SEO communication medium  22:00 - Best SEO Communication tools   26:46 - A Last SEO Management tip   -- This edition of Crawling Mondays has...
Published 10/31/22
Learn to grow your SEO agency in a sustainable way! In this episode of Crawling Mondays I have Chris Simmance and Ross Hudgens who share their in-depth experience growing agencies, going through:    3:09 The biggest Agencies Growth Challenges   12:00 Advice to Avoid Employees Churn  15:49 Building Blocks for Sustainable Growth  22:46 Effectively closing new clients  26:37 Last Tips for Agency Growth    -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time...
Published 09/28/22
Learn about the main challenges, do's and dont's and tools to optimize JavaScript based Websites for Search in this insightful conversation with Tomek Rudzki from Onely and Olga Zarzeczna from SEOsly, going through:    02:26 Can Google Render all JavaScript based Content?   09:02 Top Issues To Avoid when Optimizing JS based Sites  14:52 Favorite Tools and process to follow to Optimize JS sites  19:19 Last Tips when doing SEO for JS based sites    -- This edition of Crawling Mondays...
Published 08/25/22
Learn how to do SEO for Startups with Nitin Manchanda and Fabrizio Ballarini in this Crawling Mondays edition going through:     01:43 What differentiates doing SEO for Startups vs other Companies  06:18 The most common SEO for Startups Mistakes  12:51 The Building Blocks for Successful Startup SEO   21:08 Useful Tools & Resources When Doing SEO for Startups    -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform,...
Published 07/23/22
Learn how Digital PR can help SEO, How Digital PR strategies work and much more with Jasmine Granton and Alex Hickson:  2:19 How Digital PR Overlay with Link Building & Traditional PR?   5:04 What are common Digital PR Goals?   8:36 Top Digital PR Mistakes   13:07 Digital PR Validations  16:20 The Building Blocks for Successful Digital PR   -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out:...
Published 06/28/22
Learn how to run successful SEO Tests with Emily Potter and Nick Swan! In this episode of Crawling Mondays we go through:    1:41 Top Types of SEO Tests  6:26 Top Mistakes when Running SEO Tests  8:54 Building Blocks of Successful SEO Tests  12:17 Surprising Results from SEO Tests  18:39 Last SEO Testing Tip   This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/  #seo...
Published 04/23/22
Lean how to optimize Categories and Facets pages in E-Commerce websites when doing SEO in this conversation with the fantastic Lidia Infante and Tory Gray, covering:  1:59 Why Optimizing Categories Pages is so Critical in E-commerce  6:16 Main mistakes when optimizing Categories Pages  12:39 The Steps to Optimize Categories Pages  16:35 How to Optimize Categories Pages Content  21:54 A last Tip when Optimizing Categories Pages   This edition of Crawling Mondays has been sponsored...
Published 03/06/22
Learn about Content Strategy for SEO! In this edition of Crawling Mondays we go through the topic with the experienced content specialists Shelley Walsh and Himani Kankaria, covering:    01:41 What is Content Strategy   05:46 The Main Content Strategies Mistakes  09:01 The Building Blocks of a Successful Content Strategy   15:21 Favorite Content Tools    This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them...
Published 02/04/22
Learn what are content hubs and topic clusters, how to use and optimize them in your SEO Process in this edition of Crawling Mondays with Andy Chadwick and Chima Mmeje, going through:   00:47 What is a Content Hub  06:46 What are the most common Content Hubs Mistakes?   15:32 What are the building blocks of Successful Content Hubs   20:28 What are your favorite content tools?   25:19 A last Content Hub Tip   This edition of Crawling Mondays has been sponsored by ContentKing:...
Published 01/13/22
In this edition of Crawling Mondays we go through the most important aspects to optimize Wordpress based sites for search with Jono Alderson and Jon Henshaw:   1:03 The most common Wordpress Optimization Mistakes   9:23 The building blocks of an optimized Wordpress site  14:35 The top plugins, themes, features you use   20:24 A last Wordpress Optimization Tip    #seoforwordpress #wordpress #wordpressseo
Published 12/13/21