Episodes
I’m excited about Bluesky! Are you on the platform too? Let’s create a Deliberate Freelancer starter pack — more on that in this episode — but follow me at @MelEdits. On today’s show, I share five questions to help you wrap up your year to create a “fresh start” in January. I explain the difference between these five questions and larger questions to ask yourself later in a solo business retreat to set up your year for success. The five questions are: What do I need to do now to line up...
Published 11/21/24
Published 11/21/24
On today’s show, I talk about how hiring a business coach for a few months helped me get excited about my business again.  Here’s what I share with you in this episode: Why I hired a coach. The initial goals I had with coaching and how that changed.  How outlining who my “core self” was helped me with my business direction.  Insights that my coach had that helped me.  Why you should ask yourself if the services you provide “light you up” and bring you joy.  How fight/flight/freeze/fawn may...
Published 11/14/24
On today’s new regular monthly episode I recap what my business looked like in October. This includes: How much I worked in October. The types of work I did and how I charged. Why a lower-paying passion project can be worth it. My total monthly earnings. How I landed a new anchor client. Why I sometimes break the “freelancing rules” and charge hourly and per word.  What I Learned This Week: I am not as young as I used to be.  The Bookshelf: “The Flatshare” by Beth O’Leary Resources: ...
Published 11/07/24
Today’s guest is Reyna Gobel, MBA, MPH, a New Yorker who is a purpose-driven freelance writer. She writes journalism and content on personal finance, travel, pets, and health and nutrition.    Reyna is a personal finance and health expert and award-winning author. Her articles and quoted advice have appeared in over 300 publications and websites, including Forbes, Money, Reuters, NPR, Harvard Health, and The Atlantic. Michelle Singletary selected three of her books as the book of the month...
Published 10/31/24
I am finally back! I know, I know — this was way longer than that a “summer” hiatus. I’m sorry for the delay, but to be honest, I wasn’t sure I was coming back. I’ll talk about that in today’s episode and share why I did come back (mainly because of you, my wonderful listeners).  Here’s what I share with you in this episode: A few minor changes to the podcast. How my income goals are going. Why my “summer” hiatus took so long. How I was reminded to prioritize what’s important to me. How I...
Published 10/24/24
I will be on summer hiatus from June to September. This episode gives you a quick update about my summer plans and provides a sneak peek into what I’m looking forward to talking about in September.  Resources: Support Deliberate Freelancer at Buy Me a Coffee Deliberate Freelancer Facebook group Connect with Melanie on Threads @MelEdits_DC Connect with Melanie on LinkedIn Melanie’s other podcast, Association Station
Published 06/06/24
Today’s guest is Austin L. Church, who returns to the show to talk about his book “Free Money.”  Austin lives in Knoxville, Tennessee. He helps e-commerce founders stand out online with their brand strategy. Lately, he’s been working as a fractional chief marketing officer, consulting for creator economy companies. He also coaches freelance creatives. Austin returned to the podcast to talk about his new book, “Free Money,” which I have read and highly recommend for all freelancers. In this...
Published 05/30/24
Today’s guest is Rachel Meltzer. Rachel lives in Massachusetts after doing the “van life” thing for a few years. She is a freelance writer for software as a service companies or SaaS. She’s written for Lenovo, Grammarly, Loom, FarOut, Six Moon Designs and more in the tech and outdoor recreation industries. She’s also a coach. She’s coached over 100 freelance writers on launching their businesses and getting clients and then scaling their businesses. She loves the freedom that freelancing...
Published 05/23/24
Today’s guest is Louis Tinsley, a DC-based commercial photographer.  Louis has been working in the industry professionally for more than 10 years and sits on the board of the DC chapter of American Photographic Artists, where he runs the annual Photo Assistant Workshop. He also recently joined the Northern Virginia Community College Photography & Media Curriculum Advisory Board. His clients have included General Dynamics Corporation, the TED organization, local news station WTOP, and...
Published 05/10/24
Today’s guest is Kelly McSweeney, a content marketing writer. Kelly works from her home office in Massachusetts with a small dog by her side. She has been a self-employed writer for nearly eight years, with clients that include research institutions, big tech companies and marketing agencies. Kelly explains cutting-edge science and emerging technology to intelligent, curious audiences. In recent years, she has added writing video scripts and moderating webinars to her services, which is...
Published 04/25/24
Today’s guest is Annemie Tonken. Annemie lives in Chapel Hill, North Carolina. She has been a professional photographer since 2010 and is the owner of Megapixie Photography. She also teaches creative entrepreneurs how to run profitable, sustainable businesses they love, by focusing on how they can develop helpful business systems and strategies. And, she’s the host of a business podcast for photographers called This Can’t Be That Hard and the creator of the Simple Sales System, which is used...
Published 04/11/24
Today’s guest is Abby Nieten. Abby lives in the Indianapolis, Indiana, area, with her husband and three sons. A year ago she launched her freelance business, Shining Waters Editorial, where she is a copy editor and proofreader specializing in business content and nonfiction manuscripts.  Abby also recently launched a monthly newsletter called Stream of Confidence, which is for authors, writers and other business professionals who want to create and publish content that impacts other...
Published 04/04/24
Today’s guest is Brionna Ned, a former big-law lawyer and in-house counsel for tech companies. She is now a legal educator and a writer. Her company, The Everyday Lawyer, is a legal education and consulting service for small business owners that provides you with the legal knowledge you need to create solid foundations in your business. She also has a course: Contract Foundations for Freelancers. In this episode, we talk about:  How Brionna went from lawyer to owning a legal education...
Published 03/28/24
On today’s show, I discuss the current state of freelancing, which includes massive layoffs and shuttered clients in the media and tech world. But even if that isn’t affecting you — maybe you’re even having your best year yet — you need to be prepared for the lean times and to set up your business to lessen the risk of feast-or-famine. That includes setting yourself apart, diversifying, always marketing, and more.  Here’s what I share with you in this episode: The number of layoffs in the...
Published 03/22/24
Today’s guest is Jenni Gritters, from Oregon. She is a business coach for freelancers and creators. She’s also a former journalist, and a current writer who runs a small content and community agency called The Riverwoods Media Group. Jenni is the former co-host of The Writer’s Co-op podcast and workshops.  Be sure to check out Jenni’s group coaching program for freelancers, called SUSTAIN. In today’s episode, Jenni shares how she made a massive shift in her business, going from a...
Published 03/14/24
In today’s episode, I am turning the microphone over to some of you, the listeners. Last fall I asked listeners to share their successful marketing tactics that landed them new clients. Today, eight listeners share their marketing wins with you.  While each unique to the freelancer, there are a few themes. Often, the win originated from something simple, something that might not even have felt like marketing … and yet it paid off.  Building relationships — which I talk about all the time —...
Published 02/29/24
Today’s guest is business coach and author C.J. Hayden, who lives in Philadelphia, Pennsylvania.  C.J. Hayden is the author of seven books and hundreds of blog posts, articles, and courses on marketing, self-employment, and productivity. Her bestselling book “Get Clients Now! A 28-Day Marketing Program for Professionals, Consultants and Coaches” has become the marketing bible for thousands of self-employed professionals and freelancers.  C.J. has been a business coach for several decades...
Published 02/22/24
As we wrap up 2023, please consider donating $25 to this podcast. With more than 175 episodes and almost five years of content, I’m sure you’ve received at least one nugget of information or tactic that has helped your business. If so, please consider donating at Buy Me a Coffee. It really helps offset the costs of producing this show. In today’s episode, I’m counting down my top 10 books of the year — 8 were published in 2023. I’ll start with a few of my reading statistics, share my top 10...
Published 12/27/23
It’s the end of the year! On today’s show, I give a recap of my fourth quarter (hint: things are looking up!) and then a recap of my entire 2023. What goals are you setting for yourself? Do you set an annual income goal or a word of the year? What are you most excited about for 2024 in your business? And what do you need to work on? Join me and fellow listeners in the Deliberate Freelancer Facebook group to share your plans and ideas with each other!  This is the last business-focused...
Published 12/21/23
On today’s show I share my thoughts and answers to commonly asked questions I hear from freelancers of all levels and in all industries. These are questions that seem to come up time and time again. There is no one right answer, and each question may have different answers depending on the service, the client and so many other variables.  That said, I hope my answers to the following questions help you and allow you to make a decision that is supportive of you as a freelance business...
Published 12/14/23
Listeners, I need your help! Please contribute to an upcoming episode: Email me a voice memo of you describing a specific marketing tactic you did that landed you a client. Provide your name and helpful details of what you did that might have been unique or persistent that worked in securing new work. Email it to me at [email protected] to be considered for a future episode that will include tips from other listeners. Thank you! Today’s episode is from my other podcast, Association...
Published 12/07/23
Listeners, I need your help! Please contribute to an upcoming episode: Email me a voice memo of you describing a specific marketing tactic you did that landed you a client. Provide your name and helpful details of what you did that might have been unique or persistent that worked in securing new work. Email it to me at [email protected] to be considered for a future episode that will include tips from other listeners. Thank you! Today’s guest is Ericka Andersen, a freelance writer living...
Published 11/30/23
Listeners, I would love your help! Please contribute to an upcoming episode: Email me a voice memo of you describing a specific marketing tactic you did that landed you a client. Provide your name and helpful details of what you did that might have been unique or persistent that worked in securing new work. Email it to me at [email protected] to be considered for a future episode that will include tips from other listeners.  On today’s show, I share five questions to help you wrap up your...
Published 11/22/23
Today’s guest is Wudan Yan, a narrative writer and independent journalist from Seattle. Wudan is also host of The Writers’ Co-op, a podcast, online community and learning academy for freelance creatives. In this episode, we talk about:  The different ways to define an “anchor client.” Why and how Wudan is rethinking the concept of an “anchor client.”  How the current economy is affecting freelance creatives.  The importance of “offboarding” clients. How to turn current clients into anchor...
Published 11/16/23