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Blend
Demand Decoded
Demand Generation, B2B Marketing & Websites
Decode the secrets of successful B2B digital marketing with Demand Decoded, the podcast hosted by Blend, a B2B website and demand generation agency. Our show focuses on breaking the mould of traditional B2B marketing tactics, providing actionable insights that you can use to transform your marketing into a revenue-generating machine. With a team of experts from Blend as our main hosts, we delve into the latest trends and strategies to help you become a better marketer. We cover topics like:- Lead generation vs. demand generation- B2B marketing strategy-...
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5.0 stars from 5 ratings
Recent Episodes
This live strategy session focuses on paid ads in demand gen. We discuss:How to decide which channels you should be usingBest practices for paid ads in B2B demand genHow to measure what's effective in your own businessWatch all episodes on YouTubeJoin future episodes live on LinkedIn
Published 11/20/24
Marketing Qualified Leads (MQLs) have faced a lot of scrutiny from industry influencers lately. But are we focusing our criticism on the wrong aspect of B2B marketing? While the MQL label often takes the blame for marketing inefficiencies, we dive into the deeper structural issues affecting B2B...
Published 11/06/24
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