Description
Get ready as we take a trip down memory lane…
We’ve got a bit of a different episode for you this time. We’re sad to say that Jason, our VP of Marketing, will be leaving Metadata. So we thought this would be a great opportunity to look back at Metadata’s marketing highlights, challenges, mistakes, and fun stories from behind the scenes of DGU.
Join us for a bittersweet farewell as we swap stories and sum up all the lessons we’ve learned over the past few years of Jason’s reign over the marketing team.
This podcast will be taking a pause after this episode – so watch this space for updates!
Find out:
The DGU origin story How Jason hired Mark What we learned from our time running DGU
0:00 – 1:33 Intro
1:33 – 4:13 Jason’s announcement
4:13 – 5:35 How Jason found his first startup experience
5:35 – 8:16 How working at Metadata compares to his previous roles
8:16 – 12:56 The DGU podcast origin story
12:56 – 17:13 The story behind Jason hiring Mark
17:13 – 20:26 Metadata’s experiments with LinkedIn video
20:26 – 24:03 Metadata’s LinkedIn strategy
24:03 – 25:18 How Jason and Mark became the faces of Metadata
25:18 – 32:56 How Metadata dipped its toes into marketing with celebrities
32:56 – 36:31 How Metadata partnered with DGMG
36:31 – 46: 20 Top moments from the marketing team’s retreat
46:20 – 1:02:32 The not-so-great moments of marketing Metadata
1:02:32 – 1:05:42 Goodbye from Jason
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