Description
A must listen, this episode goes through all you need to know about the email marketing software and tech updates that have happened over 2023 and some important changes coming in early 2024.From minor campaign edit capabilities to major pricing & plan structure changes, I have you covered.First is the most important part where I explain some big changes coming to the requirements Google Mail and Yahoo Mail have regarding authentication - and the steps you need to take now to make sure you don’t end up in spam jail.
Then I look at the way the different email marketing software providers are utilising AI and if it is actually helpful or not.Finally, I get stuck into the below 5 email marketing software providers to discuss specific changes and if they are actually important or just something that you kinda, maybe, might want to use someday.Timestamps for each software:
14:32 ActiveCampaign
21:03 Klaviyo
26:25 MailerLite
31:56 ConvertKit
36:03 MailChimp
40:21 Wrap up
If you want help setting up your software check out the below courses:
How to… ActiveCampaign
How to… MailerLite
How to… Klaviyo
How to… ConvertKit
More helpful podcast episodes:
The ActiveCampaign Episode
The MailerLite Episode
The Klaviyo Episode
The ConvertKit Episode
The MailChimp Episode
Email Deliverability Demystified
Using ChatGPT for your Email Marketing
Want to see more of what I get up to when I’m not podcasting?
Hang out with me on Instagram @yaelkeon
Get my freebie: 80+ Fill in the Blank Email Ideas
Shop The Email Marketing Superstore
Join The Email Experience
Have my team get your email software setup via Email Automation Co
See omnystudio.com/listener for privacy information.
Getting those first email subscribers can be daunting. Not only do you have that worry about why would anyone sign up to my email list but you also have some tech setup to deal with.
Inside this episode, you’ll learn:
How to create a compelling reason for someone to sign up to your list (even...
Published 05/06/24
ANNOUNCEMENT - The new FREE course Get Started with Email Marketing is here.
With almost 2 hours of video trainings, divided into bite sized chunks you’ll be ready to take action today.
Understand what email marketing really is (Hint: It isn’t just newsletters)
Get the 8 steps to implementing...
Published 04/28/24