It’s the time of year when list building should be a big focus. We're at the start of September, which means things are ramping up. As we transition out of winter sports here in Australia or you are emerging from summer holidays in the northern hemisphere, we are beginning to get stuck back into work. Then add Black Friday, Cyber Monday, and Christmas, plus a busy launch season, growing your list should be a top priority. Yet many business owners skip this important strategy or leave it to the last minute. In this episode, I’m sharing the 10 biggest mistakes businesses make when trying to grow their email lists. You’ll learn: Why a list growth strategy is crucial to sales success How to focus your messaging so you actually get sign ups A range of different strategies you can add to the mix What to send after the signup Plus, why you may not need to give up on your lead magnet just yet. If you know you need to grow your email list or you are struggling to get it moving, this is the episode for you.   Want to see more of what I get up to when I’m not podcasting? Hang out with me on Instagram @yaelkeon Get my freebie: 80+ Fill in the Blank Email Ideas Get the FREE getting started course: Get Started with Email Marketing Shop The Email Marketing Superstore Join The Email Experience 1-1 Consulting See omnystudio.com/listener for privacy information.