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Chloë Thomas
eCommerce MasterPlan
Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online only store for Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Listen for advice on what to do next, reassurance you’re...
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Ratings & Reviews
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4.8 stars from 120 ratings
Thanks for this Chloe! Great Content!
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“Thank you Chloe! I Great topic and guests! I enjoyed listening to this podcast, thanks so much for your advises.”
Rdgreality via Apple Podcasts ·
Philippines ·
06/15/21
Great podcast
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“I love how informative each and every episode is as well as how helpful it is for businesses to acquire more clients.”
louis.erks.ls via Apple Podcasts ·
Philippines ·
11/04/20
Awesome show, highly recommend!
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“Chloe and her guests provide some incredibly actionable and compelling content, spotlighting the absolute best tactics and latest trends to help you effectively grow your eCommerce business.
Highly recommend listening and subscribing to eCommerce MasterPlan if you want the knowledge AND...”Read full review »
J. Barshop via Apple Podcasts ·
United States of America ·
04/11/18
Recent Episodes
Leane Tilley is a qualified tea sommelier and master herbalist and founder of Kineta. Pre-pandemic sales were evenly split selling wholesale to retailers in the UK, exporting, and selling DTC via their website ilovematchatea.co.uk. Over the last year, they’ve embraced the direct customer...
Published 10/18/21
Dan Nephew is the Director of Systems and Operations at Lovepop, a bricks and clicks seller of magical pop-up greetings cards. Founded in 2014, they gained Shark Tank investment in 2015 and last year grew 44%. We discuss why Ops is so crucial right now, and how it's been key to enabling the...
Published 10/11/21
Martin Thornalley is the founder of Red Rock Games. A retailer of board and card games he founded in October 2020. Nearly 12 months in they are anticipating sales of £180k in the first year. Martin's been full time in the business since day 1, and we chat about how he's chosen what areas to focus...
Published 10/04/21
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