Episodes
Internal organizational management is key to the success of a movement. This week, Joe and Martín discuss how investment in good management of an organization really can make the difference between something staying together for the long haul or falling apart. They are joined by the CEO of the Management Center, Jakada Imani. Joe and Jakada discuss how The Management Center works to help leaders build and run equitable, sustainable, and results-driven organizations. They highlight the...
Published 01/04/24
Happy holidays from all of us at The Campaign Workshop! We are taking a break from season 4 this week but look forward to resuming our season about movement building in the new year. Enjoy your holiday!
Published 12/28/23
This week, Joe and Martín discuss movement building through fundraising. They offer advice about how to effectively use fundraising as a tool to create capacity, build movements, and obtain the resources you need to do the work you're doing. They are joined by Matt Singer, partner at Impactual. Matt has spent years consulting organizations in the fundraising space and digs deep into his top fundraising tips and how to empower donors. Martín and Matt discuss how to be thoughtful and humble...
Published 12/21/23
Movement building through a foundation of trust and accountability can help sustain the momentum of a movement and attract a broader base of support. This week, Joe and Martín discuss the key elements of movement building through accountability and how to emphasize transparency and responsibility to help reach a movement's goals. They are joined by the CEO of Mighty Earth, Glenn Hurowitz. Glenn is an champion of environmental rights and leads Mighty Earth in using campaigns, communication,...
Published 12/14/23
So many powerful movements originate from a single organization working from the ground up. In this episode, Joe and Martín dig deep into how this happens and explore strategies and tactics that enable an organization to transcend its boundaries and evolve into an engaging movement. They also address some of the barriers and frustrations that can happen along the way. They are joined by the executive director of Moms Demand Action, Angela Ferrell-Zabala. Angela and Martín discuss how a group...
Published 12/07/23
Storytelling is a crucial element of any successful movement. This week, Joe and Martín discuss the power storytelling has in creating connection and empathy, inspiring people to act, and shaping identity and values. They are joined by Casey Donahue, the founder of Say it Like You and a lead instructor at The Moth. Casey and Joe tips for how to implement storytelling in your work to evoke emotion and inspire action.
Published 11/30/23
Happy Thanksgiving from all of us at The Campaign Workshop! We are taking a break from season 4 this week but look forward to resuming our season about movement building next week. Enjoy your holiday!
Published 11/23/23
While digital and social media have become increasingly important in contemporary movements, traditional media continues to be a powerful tool for reaching diverse audiences, building credibility, and shaping the narrative around a cause. This week, Joe and Martín discuss the crucial role traditional media plays in movement building and distinguish between paid and earned media. They are joined by Maria (Mari) Urbina, the managing director at Indivisible. Martín and Mari discuss how to...
Published 11/16/23
Grassroots movements are powerful because they draw support from a wide range of individuals and communities to create a significant and diverse network of advocates. In this episode, Joe and Martín breakdown grassroots movements and why these types of movements are so important. They are joined by Brandon Graham, Director of Advocacy at NAMI, who speaks to how NAMI became the nation's largest grassroots mental health organization. Joe and Brandon discuss tips for increasing engagement and...
Published 11/09/23
In this episode, Joe and Martín discuss how to create a career in movement building, mistakes to avoid if you want to work in advocacy and politics, and reflect on their own career paths. They are joined by Gregory Allan Datu Cendana. Greg is a dancer, strategist, facilitator, and entrepreneur who has successfully made a career in the movement building space and serves as president and co-founder of Can't Stop! Won't Stop! Consulting. Greg and Martín discuss how Greg's passions and identities...
Published 11/02/23
All successful movements start with clear goals. In this episode, Joe and Martín kick off S4 by breaking down the key elements of movement building and how to align your movement's tactics, message, and goals. They are joined by Heather Booth, a civil rights activist, feminist, and political strategist, who has been a pillar in the progressive movement building space. Heather and Joe discuss insights from her involvement in many movements over the years and how to stay positive and center...
Published 10/26/23
How to Win a Campaign hosts Joe and Martín are gearing up for a fourth season of the podcast! Tune in to this trailer to find out what your two favorite campaign gurus have in store for you this season. They breakdown the process of organizing and mobilizing communities in a collective and sustained effort to bring about social, political, and cultural change. This season explores movement building through different lenses such as grassroots organizing, storytelling, civic engagement, and...
Published 10/19/23
Joe and Martín preview our third annual virtual TCW Advocacy Training on December 8-9! The Advocacy Training is a two-day, virtual advocacy training is a complete guide to the ins and outs of effective advocacy. Buy your tickets now at tcwadvocacy.com.
Published 11/08/22
In this episode, Martín interviews David Pepper. As a lawyer, David engaged in extensive litigation regarding important issues in Ohio including voter suppression and unjust election laws. David has published four novels that bridge real-world politics and fiction. He just released “A Simple Choice,” which is a thriller that contains striking parallels to American politics. David continues to advocate for the people of Ohio while simultaneously writing and teaching law at the University of...
Published 10/27/22
Are you overwhelmed preparing for the midterm elections? Have no fear, we are here to help you plan! In this bonus episode, Joe and Martín detail the historical trends of midterms, talk about contributing factors, and what Democrats and progressives can do to make a difference in election outcomes this year. Tune in for tips on how to properly prepare for the midterm elections to make a difference in your election and community.
Published 10/21/22
Political yards signs are everywhere during elections—and we all like them as much as the next political junkie, but very early on we were taught that POLITICAL YARD SIGNS DON’T VOTE. In this bonus episode, Joe and Martín discuss the pros and cons of investing in campaign yard signs. They also share tips for how to use yard signs effectively and other ways to enhance your political campaign.
Published 10/13/22
This week, we interviewed Bob Keefe, the executive director of E2 - a nonpartisan organization which aims to provide business perspectives on environmental issues. Keefe primarily focuses his attention on the economic benefits of smart environmental policies; the clean energy economy; jobs and related issues. In this episode, Martín and Bob discuss the intersection between business and the environment and Keefe's new book "Climatenomics: Washington, Wall Street and the Economic Battle for our...
Published 09/16/22
This, week Joe interviews Nadia Belkin. Nadia Belkin is the founding Executive Director at the Asian American Power Network (AAPN) where she works to help build progressive political power in Asian American communities and across other communities of color. AAPN is a 501(c)(4) organization devoted to increasing voter engagement, addressing Asian American Pacific Islander (AAPI) racial justice, and moving progressive policies to improve the living standards of folks belonging to the community....
Published 09/09/22
This week, Joe asked Christina Daves 7 questions about her work. After breaking her foot in 2010, Christina Daves was motivated to launch a successful line of cast accessories titled CastMedic Designs. Following the release of these products, Christina became very popular and won the “Top Inventor” award at the Steve Harvey’s show. Christina had used the majority of her budget on launching CastMedic Designs and thus struggled with advertising and PR activities. Due to this, Christina got into...
Published 09/02/22
In this episode, Joe interviews author Gigi Georges. A former White House special assistant to President Bill Clinton and State Director for Senator Hillary Clinton, Georges has taught political science at Boston College, been a program director at the Harvard Kennedy School, and served as a managing director for the Glover Park Group. She recently published her first narrative nonfiction book, "Downeast: Five Maine Girls and the Unseen Story of Rural America." Tune in to hear Gigi discuss...
Published 08/25/22
In this episode, Martín interviews Kim Rogers the Executive Director at the Democratic Association of Secretaries of State (DASS). Kim Rogers, along with the DASS, recognize the critical role that Secretaries of States play in ensuring voting access despite efforts to restrict it and, ultimately, in protecting American Democracy by protecting the sanctity of the vote. Tune in to hear Kim answer 7 questions about her work.
Published 08/18/22
This week, Joe interviews career coach Emily Lamia. Emily has been helping people grow and develop in their careers for over a decade. She has supported countless people to network more effectively, interview more confidently, and think more strategically about how to get where they want to go. Joe asks Emily 7 Questions about her work and she provides strategies and support for people to find meaningful work and empowers them to be inspired, engaged, and effective on the job.
Published 08/11/22
In this episode, Martín interviews Josh Greene, CEO of the Mather Group. Josh focuses on utilizing Wikipedia, SEO, retargeting and pay-per-click (PPC) as means to improve clients’ online presence and website traffic. Josh worked in corporate marketing before starting the Mather group and has a keen understanding of how SEO and web presence can enhance a brand. Tune in to hear an exclusive interview about Josh and his work.
Published 08/04/22
In this episode, Joe interviews writer, speaker, and leader, Julie Rodgers, who played a significant role in shutting down Exodus International, the largest conversion therapy organization in the world. In this interview, Julie and Joe discuss Julie's book "Outlove: A Queer Christian Survival Story" and her experience as a leader in the movement toward full inclusion for LGBTQ people in Christian communities.
Published 07/28/22
In this episode, Martín interviews Delegate Danica Roem who serves as delegate for Virginia House District 13. Roem served as the first openly transgender in any U.S. state legislature. With a background in journalism and a passion for improving citizens quality of life, Danica was inspired to help solve the issues which she reported on everyday throughout her journalism career. Danica and Martín discuss Danica's new book "Burn the Page: A True Story of Torching Doubts, Blazing Trails, and...
Published 07/22/22