In this episode, Shannon explores how entrepreneurs can cultivate genuine employee loyalty. She emphasizes the importance of creating a nurturing environment where teams feel challenged, valued, and truly enrolled in the company's mission. Shannon shares lessons on clear communication, aligning employee aspirations with company goals, and gathering input to provide meaningful experiences for the team. Tune in to learn how building loyalty goes beyond surface-level perks and requires intentional professional development and a culture where employees are excited to grow with the business long-term.   What you'll hear in this episode: 04:26 Communicate expectations, vision, and the mission clearly. 08:50 Employee loyalty through nurturing, not just incentives.   If you like this episode, check out: Strategies for Managing Remote Teams Who Do I Ask? Compensation Plans - Commission or Flat Rate?   Want to learn more so you can earn more? Get $50 off your HR audit with People Principles by using code SHANNON50 here. Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.