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Marketing Made Simple
Does your company have a clear message? If not, it could be costing you thousands if not more. The Marketing Made Simple podcast will show you how to clarify your message and create an effective website, email campaign and lead generator that will convert browsers into buyers. On this podcast, marketing expert Dr. J.J. Peterson, delivers practical marketing tips rooted in the StoryBrand framework you can apply to improve your marketing, connect with customers to gain the ultimate competitive advantage and get more cash in the door each and every week. Marketing doesn’t have to be...
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Ratings & Reviews
4.9 stars from 81 ratings
The concepts offered here are phenomenal; well worth a listen and possibly even worth hiring one of these folks to help. Yes, this is itself a marketing vehicle. There is no hint wrong with that, buuuuuuut the cohost has so much fake enthusiasm ("awesome! Amazing!") that I find myself...Read full review »
Otherlleft via Apple Podcasts · United States of America · 07/01/21
Practical value!
I love the practical value that this team delivers to the listener. It makes being an entrepreneur easy knowing that I have a team of coaches like this available to give me great information that creates value.
DC Howe via Apple Podcasts · Australia · 06/28/21
Just like LeBron James doesn’t simply talk about basketball (he practices—he DOES the basketball), JJ and April don’t just talk about marketing. They give you an *ACTION STEP* in every 👏🏼episode 👏🏼 so you can DO the marketing today. Listen to this podcast and up your marketing game. 🏀
sjhackman via Apple Podcasts · United States of America · 06/25/21
Recent Episodes
You should always begin your customer's story by identifying what they want then define their problem to spark interest in how you can help them overcome that problem. Next, reveal yourself as their guide by expressing empathy and demonstrating authority. Now is the time to ask your customer for...
Published 07/28/21
Many businesses feel like they have something to prove and position themselves as the hero in their story. But customers aren't looking for another hero, they're looking for a guide! When you position yourself as the guide, showing customers exactly how your product can fix their problems and...
Published 07/21/21
Can you name the specific problem your business solves for your customers? Identifying your customers' problem deepens their interest in the story you invite them in and shows you truly understand them. It’s the “hook” of your story, but without it, your customers have no reason to engage with...
Published 07/14/21
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