In today's episode of the #MeetCoolPeople Podcast, Ely sits down with James Allen, an online business coach on a mission to assist knowledge-based entrepreneurs in growing their businesses authentically. James shares his journey from construction work to creating lean, profitable, scalable, passive income businesses.  We dive deep into the importance of customer research, emotional connections in sales copy, and the creation of successful online courses. We also discuss the significance of relationships in scaling a business, the ongoing work required for passive income, and the value of course creation based on customer needs.  From Sales Calls to Customer Research to Collaboration and Networking and everything in between, this was a fast-paced conversation on what it takes to create a successful course and get clients that will stick with you for life! Get your pen and paper ready. You’ll want to WRITE this stuff down! To connect with James and learn more about his 1-hour masterclass, visit https://profityourknowledge.com/masterclass