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Rich Santo, Carlo Oviedo & The Culture Crew
Merch Culture
A podcast dedicated to the merch game. We talk about all things garments, decoration, business, tech, music, and more. Hear success stories from leaders in the space and take away tips and tricks to build your brand; for the designers, purchasing agents, road guys, and dreamers.
Listen now
Ratings & Reviews
5.0 stars from 24 ratings
Great content
Great content. Great information — love the podcast. Thank you 🙏🏽
Tanyawest via Apple Podcasts · United States of America · 03/10/23
The dream team
Can’t wait to hear the topics brought up in this pod.
Senior Nickington via Apple Podcasts · United States of America · 02/12/23
10/10
Love it!!
agerdes97 via Apple Podcasts · United States of America · 02/08/23
Recent Episodes
In this podcast episode, we're joined by retail expert and new addition to the Culture fam, Rafael. We explore the evolving retail landscape, especially as the holiday season approaches. Rafael discusses the impact of COVID-19 on retail, the importance of brand authenticity, and the rise of...
Published 10/21/24
Published 09/09/24
In this episode, we dive into the concept of "drops" in e-commerce and their effectiveness as a sales tool, especially during peak shopping seasons like the holidays. We discuss how drops create urgency and exclusivity and contrast them with print-on-demand models.  We're joined by our in-house...
Published 09/09/24
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