Episodes
In this podcast episode, we're joined by retail expert and new addition to the Culture fam, Rafael. We explore the evolving retail landscape, especially as the holiday season approaches. Rafael discusses the impact of COVID-19 on retail, the importance of brand authenticity, and the rise of customization. Rafael also shares insights on vendor compliance, technological advancements, and the trend towards domestic manufacturing.
Published 10/21/24
In this episode, we dive into the concept of "drops" in e-commerce and their effectiveness as a sales tool, especially during peak shopping seasons like the holidays. We discuss how drops create urgency and exclusivity and contrast them with print-on-demand models.
We're joined by our in-house drop shipping expert, Jordan, who delves into the technical aspects, including integrating drops with platforms like Shopify, managing logistics, and enhancing customer experience. The episode...
Published 09/09/24
Ready to dive into an inspiring journey? On this week's episode of Merch Culture we chat with Tim Gibson, who transformed from a screen printer to top exec at a leading company in the printing industry.
https://usstandardapparel.com/
Published 07/29/24
What drives the success of Next Level Apparel? It’s a combination of their family legacy, industry expertise, and personal passion.
In this episode, we're joined by Eric Simsolo, President of Next Level Apparel. Founded by his father 21 years ago, the company initially focused on sublimation printing for sportswear. Over time, it transitioned to developing fabric for fashion and producing stock blanks in Los Angeles, driven by customer demand for higher quality and diverse products. Eric...
Published 06/10/24
Ever wondered how to make waves on social media without spending a dime on ads? Alex from Streetwearhouse shares his secrets on how consistent, niche-focused content creation has catapulted their brand into the spotlight and attracted a huge audience of streetwear fans.
https://www.instagram.com/streetwearhouse_official/
Published 04/22/24
In this podcast episode, John Koo, co-founder of Made, joins us to discuss the origins and trajectory of his clothing retail company. He delves into his family's history in the industry, his detour through environmental science, and his return to fashion with Made's establishment as a streetwear brand. The episode explores Made's niche in supporting young artists and brand aspirants, addressing industry trends like vintage washes and oversized tees. We dive into Made's nostalgic marketing and...
Published 04/16/24
In this week’s episode, we’ve got Daniel Oh from BTSA giving us the 411 on all the dye & wash trends coming up in the 2024 fashion scene. He highlights the growing adventurousness in color choices, such as lavenders and neons, and the demand for vintage looks achieved through techniques like potassium spray. He also covers the benefits of piece dyeing for bulk orders and the importance of sampling to navigate the temperamental nature of natural fibers. Tune in for an informative listen...
Published 04/01/24
In this podcast episode, Rich and Culture's very own lead engineer, Oscar, delve into the complexities of creating a product line. They discuss the engineering challenges, such as managing inventory data from various vendors and designing user-friendly tools for customizing products. Oscar highlights the importance of a simple user experience in product sourcing and the intricacies of setting up on-demand production, including the manual processes involved at the outset. We also elaborate on...
Published 03/11/24
Join us this week as we dive into the history of screen printing. From its humble beginnings in ancient China to its modern-day application in art, fashion, and industry, screen printing has left an indelible mark on human creativity. Join us as we trace the evolution of screen printing through the ages, exploring its pivotal role in disseminating knowledge, shaping cultural movements, and revolutionizing mass production. Discover the ingenious methods and groundbreaking innovations that have...
Published 02/26/24
In this podcast episode, we interview Michelle Moxley, an expert in screen printing, digital development, and artificial intelligence (AI). We explore AI's role in generating artwork and assisting artists, addressing concerns about AI replacing human creativity and the ethical implications. Michelle highlights her work in AI for coding and separations in screen printing, emphasizing AI's potential to aid complex tasks while valuing human expertise. Tune in to learn more about the balance...
Published 02/12/24
LIVE Merch Culture Podcast from the MADE TO ROQ Stage at Impressions.
In this podcast episode of "Merch Culture," host interviews Ryan Moore from Ryonet, discussing his journey in the merchandise industry. They explore Ryan Net's beginnings, stemming from a music band's need for merchandise, and its evolution into a screen printing and e-commerce business. Ryan shares lessons from overcoming challenges, such as the 2008 recession, and emphasizes the importance of unique offerings and...
Published 02/05/24
In this episode, join us as we dive deep into the fascinating world of collectibles in the merchandise industry. Uncover the hottest trends shaping the collectibles landscape today. What makes certain items fly off the shelves and become instant favorites?
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Published 01/08/24
Join us in this week's episode as we sit down with the visionary CEO of Campus Ink, the driving force behind the innovative platform that creates custom merch for atheletes and students. Discover the untold stories behind Campus Ink's journey, from its humble beginnings to becoming a leader in the industry. Dive deep into the entrepreneurial mindset that fuels the company's success and learn about the strategies that set them apart. Whether you're an aspiring business leader, a creative mind,...
Published 11/20/23
This week we have the pleasure of talking with Jenna Sackett, the go-to expert in Heat Print on Demand solutions. With a passion for innovation and a knack for transforming ideas into reality, she’s here to fuel your brand’s success. As a Commercial Sales Executive at STAHLS’, she has spent 11 years in the dynamic world of apparel decoration helping businesses unlock their full potential. She specializes in tailoring custom solutions that deliver quality, efficiency, and better brand...
Published 11/10/23
This week we chat about the most anticipated merchandise and business trends of 2024. In this episode, we'll explore the innovative, game-changing ideas and predictions that are set to reshape the world of commerce. Whether you're a business owner, entrepreneur, or simply curious about what lies ahead, this episode is a must-listen.
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Published 11/06/23
Culture's Director of HR, Anabel, joins us to talk about the challenges of recruiting employees for a 2nd facility, managing teams in a different state, and maintaining consistency in company culture.
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#hr #humanresources #screenprinting...
Published 10/16/23
This week we sat down with Elias, the CEO of Tultex. We talk about how to navigate operating a business with family and playing to each other's strengths, and also highlight the new super soft Tultex tee made with 36 singles.
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Published 09/25/23
**DISCLAIMER: We experienced some technical difficulties during recording that lead to some audio errors. However, this episode is jam-packed with good info so we wanted to release it anyway!**
Sales Manager at Matsui, Jesse, gives us his tips on maintaining consistency and achieving the best final product possible when using screen printing inks.
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Published 09/11/23
On this week's episode we have the pleasure of talking with Milissa Gibson, Sales Director at Lane Seven. She gives us insight into the business of blanks, the power of being genuine in sales, and the origin story of the company.
1:50 - Milissa's background
5:00 - Staying competitive in the blanks industry
6:20 - Consistency with garments
8:15 - Staying genuine in sales
11:30 - Sustainability
16:10 - The apparel market
19:08 - Origin story of Lane Seven
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Published 08/28/23
This week we chat with Ross Gassman, Co-Founder of Fandiem. The donation platform that gives back by offering unique experiences to music and entertainment fans.
https://fandiem.com/
2:00: About Fandiem
7:20: Building the tech
9:08: Connecting artists with charities
11:08: The sweepstakes
13:30: Latest challenges
16:18: What is your dream sweepstakes prize?
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Published 08/14/23
Rich & Carlo dive into the trends in the apparel space, from specialty transfers to printed denim.
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Published 07/24/23
We're back with part 2 of our interview with Abe Anteby, founder of Threadfast. This week we dive deeper into Threadfast's background, sustainability, staying authentic while growing a business, and even life lessons on raising a family.
0:00: Tennis & Sports Merch
3:18: Threadfast Design Inspiration
7:25: How to Make a Great Pitch
11:30: Threadfast's Retail Background
18:23: Sustainability & Recycled Materials
20:00: Proud Dad Moment & Raising a Family
28:35: Product...
Published 07/17/23
On this week's episode of Merch Culture we interview Abe Anteby, founder of Threadfast Apparel. Abe dives into Threadfast's ethos of "product first" and why they believe in spending more time on developing quality products. A short & sweet episode with a sequel coming soon!
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Published 07/10/23
On this week's episode of Merch Culture we interview the CMO of Alpha Broder, David Clifton. We talk tech, rising trends in the apparel space, and even dive into a history lesson on gambling. Lots of interesting topics in this one with a little something for everyone!
1:10 - Intro
2:10 - Alpha Broder Chicago Distribution Center
3:30 - Automation & Technology
8:50 - Which niches are gaining traction in the apparel industry?
11:35 - The Tap Tee demonstration
12:38 - "The Fix" show
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Published 07/03/23