Director of Strategy, Orange at Venables Bell & Partners, Kennedy describes his work and experience in helping foster a Segmentation Mindset. The Segmentation Mindset recognizes that segments do not represent individuals, as much as perspectives.

H-STAR Sr. Research Scholar June Flora examines how new technologies, especially smart meters, provide detailed segmented data on user behavior & energy use, enabling companies to create user profiles & potentially instigate energy saving behaviors.

Department of Civil and Environmental Engineering Visiting Scholar, Bruce Cahan describes his ambitious and transformative Sustainable Banking Initiative. In short, sustainable banking would align people, purpose, and money.