Welcome back everybody to the Niche Pursuits News Podcast. Join us as Spencer and Jared tackle the latest headlines about Google, SEO, AI, and content creation.  Get inspired hearing about progress with their side hustles, and learn about some weird niche sites and the unique strategies they’re using. The first news item up for discussion is Google's own reporting on the future of SGE during its recent earnings call. Although Spencer and Jared have hypothesized in the past that SGE...

Ready for a masterclass on how to survive and thrive with an AI site in today's Google? Casey Botticello joins us on the podcast to share how he took an AI site from zero to $21k+ monthly in under a year. To explain his approach, he dives into all sorts of interesting topics: AI content production advice, Careful niche selection when using AI, Tips for avoiding the Google sandbox, The importance of adding value and new information in the chosen niche, His process of topical...

Welcome back to this week’s episode of the Niche Pursuits News podcast, where Spencer and Jared report on all the latest news in SEO.  It was a busy week, so tune in to hear what’s new at Google and how changes there effect content creators and webmasters. Stay for the latest updates on their side hustles, and don’t miss the weird niche site discussion at the end.  The first news item is a big one. Based on a post on LinkedIn, there's speculation that Google's SGE might not be rolled...

Want some timely tips on how to grow an audience and brand from the ground up? Jessica Holmes is on the podcast to share the surprisingly unique perspectives she's gained from growing a successful food blog. Just as a sample: She wants direct traffic more than SEO traffic She uses the principles of quality customer service to help grow her audience She rarely looks at keyword tools to source topics And she doesn't shy away from showing the good, the bad, and the ugly when...

Welcome back! We’re here with another episode of the Niche Pursuits News Podcast, where Spencer and Jared highlight what’s happening in SEO, content creation, website creation, and beyond.  Listen in if you want to hear the latest about Google, SGE, unique side hustle strategies, and some weird niche sites. The first news item this week that Spencer and Jared discuss is a recent report that says that Google’s results are getting worse. It’s based on a year-long study of product review...

Amy Aitman, the COO of Venture Fourth Media, joins us on the Niche Pursuits podcast to share her journey from a freelance writer to leading a prominent media company. Venture 4th Media manages around 150 websites with a massive writing and editing team of subject matter experts. And Amy is an open book regarding the operational insights and challenges that have come along with this experience. For one, over the years, she has been involved with hiring 500+ writers and thus has...

Hello, and welcome to the latest episode of The Niche Pursuits News podcast! Spencer and Jared are back this week to bring you all the latest happenings in the world of SEO and to break the news down. There’s a lot to talk about, so let’s get started! The first topic of discussion is the latest article in The Verge about Google.  According to the article, content creators and website owners have essentially created their websites with Google in mind, with the result that they all...

Will Hatton, founder of thebrokebackpacker.com, shares his remarkable journey and true entrepreneurial spirit with us on the latest episode of the Niche Pursuits podcast. At 18, he embarked on a journey, spending two and a half years in India with almost no money. This was where his entrepreneurial journey began, selling items collected during his travels back home in England. He initially started The Broke Backpacker as an email list, later evolving it into a site in 2013 focusing on...

Welcome back everybody to the first Niche Pursuits News Podcast of 2024!  Jared and Spencer kick off the year with another great episode, offering a close-up look at all the news in the SEO, AI, and website creation world. This week they start off discussing the Google update on New Year’s Eve, with people noting volatility in the SERPs and even upticks in traffic in a reversal of the effects of the HCU. How difficult is it to gauge SERP changes that happened around the holiday...

Want some expert help reaching your online marketing goals? Authority Hacker co-founder Gael Breton is back on the podcast to shed some light on the ever-changing SEO landscape. Google's Helpful Content Update (HCU) had a big impact on many niche sites, and so Gael dove into the data to decode what is and isn't working to share some pretty surprising insights with us. He first discusses the evolution of SEO practices, emphasizing the challenges of creating content based solely on...

Welcome back to another episode of the Niche Pursuits News podcast!  This week Spencer and Jared decided to do things a little bit differently. As the year is coming to a close, they decided to talk about the 3 top Niche Pursuits podcast episodes for 2023, as well as their personal favorites. Spencer explains how he collected the data to determine which episodes were the most listened to this past year, and then they kick off the episode by talking about the third most listened-to...

Kurt Schmidt is an extremely successful site owner who is back on the podcast to discuss all sorts of traffic and content-related topics. Kurt is the owner of a portfolio of Disney-focused sites generating HUGE amounts of traffic. He is a true expert in Google Discover and other alternative traffic sources. And with all the Google updates, there's perhaps no better time to pick his brain. One of the big changes he's made this year is shifting focus from prioritizing page views to...

Welcome back, Niche Pursuits fans, to another episode of the podcast. As always, Spencer and Jared cover the latest news in SEO, AI, Google, and everything content creators and website owners need to know. This week they kick off the show talking about how Google has been discussing its plans to get rid of third-party cookies for a long time now. The underlying argument is that consumers in the UK, Canada, Europe, and increasingly in the US don't like the idea of Google collecting all of...

Prolific site owner James Dooley joins the podcast to give a masterclass into the rank and rent business model. This is where you rank a website and rent it out to a local business seeking inbound inquiries. It's an approach that has helped him become a millionaire many times over. And with over 14 years of experience and over 850 paying sites in 650 niches, he has lots of important advice site owners of all types need to hear. In general, he emphasizes the importance of...

Welcome back, Niche Pursuits News fans, to the latest episode of the podcast, where Spencer and Jared break down the most recent events in SEO, website development, and content creation into bite-size pieces. Get ready for their insightful analysis and actionable tips and, as always, a good dose of inspiration for your businesses. It’s another episode of the podcast and another opportunity to talk about Google completing, yet again, another of its updates. The November Reviews Update...

Brock Yates joins the Niche Pursuits podcast to share his journey of acquiring and growing the website AllTurtles.com. He acquired the site on Flippa in 2012 for $3,000. At purchase, the site was a forum with 80,000 pages with thin content about specific turtle species, generating $60 per month. This all presented a whole new world for him, as he had zero prior SEO and site-building experience. Fast forward to today and AllTurtles peaks at 150-180,000 page views per month,...

Hey everybody, welcome back to the latest episode of the Niche Pursuits Podcast.  Like they do every week, Spencer and Jared cover the latest happenings in the Google, SEO, and content creation space so you can feel informed and make the best decisions for your business. The first news item they discuss is a tweet from Barry Schwartz noting that Danny Sullivan and John Mueller from Google had deleted some of their previous tweets about the Helpful Content Update. What does this...

Today on the podcast, founder of Blackjack Apprenticeship Colin Jones shares his journey from being a professional blackjack player to building a successful online brand. He's built both a popular website and YouTube channel for his business and combined, they help him bring in 7 figures per year. He joins us to share a ton of actionable tips based on his own experience. Initially, he focused on search engine optimization (SEO) for his website, but soon realized the power of video...

Welcome back everyone! It’s Friday, which means it’s time for another episode of the Niche Pursuits Podcast.  A lot happened this week so there’s a lot to talk about. Join Spencer and Jared as they discuss and analyze the latest happenings in the SEO, AI, and content creation space. The first news item they cover is the Google Core Update and the fact that it has finally finished rolling out.  How long did it last in the end? What kind of movement did Jared and Spencer see? Was...

SEO, YouTuber, and AI expert Julian Goldie joins the podcast to give us a masterclass in AI jam-packed with actionable tips and free tools to help boost our productivity. He begins by discussing two ways to scale content using AI: one-click article generators and AI-assisted editing by virtual assistants. Julian recommends using ChatGPT and its plugins, such as Web Pilot, to generate optimized content outlines for articles. He explains that training ChatGPT involves inserting custom...

Welcome back to another episode of the Niche Pursuits Podcast, where Spencer and Jared cover the latest news in SEO, AI, affiliate marketing, and content creation. As always, there’s a lot that happened since the previous episode, and they talk about the best Black Friday deals, so don’t miss this one! The first news story they cover was the major upheaval at OpenAI over the last few days. Essentially, the board ousted Sam Altman as its CEO due to a lack of confidence and trust in...

The importance of email marketing in today's digital landscape is front and center in this excellent podcast episode. Matt Molen is an expert in email marketing and shares his background and experience in helping content creators grow their email lists. And the conversation is particularly timely with the changes in Google's algorithms and the disappearance of cookies, highlighting the need for building a brand and owning your audience through email marketing! Three avatars are...

Welcome back to Niche Pursuits News, where Spencer and Jared share the most important and recent news in SEO, digital marketing, content creation, and website building. Grab something to drink and get comfortable—there’s lots to cover this week!  The first topic they cover is Google's antitrust lawsuit. One of Google's witnesses made a mistake on the stand and accidentally revealed that it pays Apple 36% of the revenue earned via search ad activity on Apple’s Safari browser.  ...

Brad Wayland from Quiet Light joins the podcast to share his expertise and insights into whether it's best for you to grow a single brand or a portfolio of sites. With over 2 decades of experience in all aspects of the online business world, he offers a TON of value to all site owners. The conversation kicks off describing various ways to own web or digital assets: A solopreneur with one website A solopreneur with a portfolio of sites Having a team for one website Having a...

Welcome back to another episode of the Niche Pursuits News Podcast, where Spencer and Jared cover all the latest relating to SEO, digital marketing, affiliate marketing, and website creation and break it down into bite-size pieces for listeners.  Spencer and Jared kick things off by talking about how the November Core Update was rolled out about a week ago. Spencer reveals how Niche Pursuits has fared thus far and Jared talks about how site owners he’s in contact with have been affected...